A business founded a year ago focuses on selling high-velocity products via an Amazon Fulfilled by Merchant (FBM) model, leveraging its strong seller rating to capture organic search traffic without relying on paid marketing. Despite having competitors, the business has an edge due to its established presence and ability to secure the daily buy-box volume. The operation generates revenue through direct consumer sales, relying entirely on the Amazon U.S. marketplace, and maintains flexibility in inventory management by not committing to long-term restrictive supplier contracts. Key financial metrics for the last 12 months showcase an annual net profit of $14,760, with an average monthly profit of $1,230, and a profit margin of 20%. The store is owner-operated, with the proprietor dedicating 5-10 hours per week to manage operations like inventory monitoring and order processing. The business operates efficiently without employees or complex software, solely using Amazon Seller Central tools. The customer base includes high-intent Amazon shoppers, and although the store sees significant traffic, opportunities remain to foster brand loyalty and repeat business. The business maintains a stable upward trend in order volume, but growth is limited by available working capital rather than market demand. Prospective growth avenues include capital injection for inventory, implementing paid advertising, and establishing a social media presence. The owner seeks to sell due to credit limitations restricting further growth and is open to negotiation regarding the sale.