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SELLER GUIDE
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Ecommerce Store

Currency:

Ecommerce Store | Health and Beauty

Verified Listing
Low-maintenance Australian wellness brand doing 200k+ AUD a year with 30%+ margins, 22k+ customers and clear growth upside across new channels and markets.
Shopify Ecommerce Health and Beauty Editors Choice Sponsored Confidential
Business Location
Site Age
3 years
Monthly Profit
AUD $2,206 /mo
Profit Margin
22%
Page Views
9,193 p/mo
Profit Multiple
1.3x
Revenue Multiple
0.3x
Ecommerce Health and Beauty
Managed by Flippa
Editor's Choice
Asking Price (Classified)
USD $43,348
USD $25,078
Reduced 42%
AUD $34,793

Includes USD $4,647 of inventory

About the Business

This is an Australian eCommerce brand in the Health and Wellness space selling posture, joint support and everyday pain-relief products. It operates on Shopify with a lean setup and a focused range of proven, evergreen SKUs.

The brand generated about $218k in the last 12 months with 30%+ net margins. It has 22k+ customers and 20k+ marketing profiles, offering strong upside for CRM and retention.

Sales currently come only from Google Ads, with no Meta, TikTok, YouTube or SEO activity. This leaves a clear pathway for growth across new channels, new countries and a wider product range.

Key Points

  • $218k last 12 months with 30%+ net margin

  • 22k+ customers and 20k+ email/SMS profiles

  • Fully remote, simple operation

  • Sales driven only by Google Ads

  • Evergreen niche with strong demand

  • Clear room to scale through paid social, SEO, email, marketplaces and global expansion

Operations

Low-SKU model with fulfilment handled by a 3PL. Suppliers and processes are established, with simple replenishment and minimal owner workload.

Why Sales Softened

The owner reduced ad spend and shifted focus to another brand. Demand remains stable, and performance can be restored through consistent budgets and new creative testing.

Reason for Sale

Owner is focusing on new projects and wants the business passed on to someone who can scale it.

Ecommerce Health and Beauty
Managed by Flippa
Editor's Choice
Asking Price (Classified)
USD $43,348
USD $25,078
Reduced 42%
AUD $34,793

Includes USD $4,647 of inventory

Vetted + Data Verified Listing

This quality listing has been vetted by the Flippa team or the broker to ensure accuracy of the information provided.

Our vetting team has reviewed this listing and verified:

  • Revenue
  • Primary Expenses
  • Traffic

The seller has also connected the following data integrations:

  1. Google Analytics

  1. Paypal

  1. Shopify

Payment Methods
Escrow.com
FlippaPay
Buying Advice

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Before making an offer

1. Look for verified sellers. Sellers should verify their email, phone, and government ID. When a seller has completed all verifications, we identify them with a checkmark like this:

2. Review financials. Financials are seller-provided inputs. Always ask for verified financials. Ask for a tax return or request access to their dashboard. if it’s an ecommerce store get a transaction report.

3. Review traffic. Sellers can grant you access to Google Analytics. Ask for read-only access to verify site traffic.

4. Schedule a call. Communication is key. The best way to find out more is to speak directly with the seller. For your protection, keep all communication within Flippa.

5. Make the offer on Flippa. We’re here to help. Flippa does not charge buyers and by making an offer on Flippa you’ll get access to our post-sales support team.

Need help?
Contact Support


After a successful offer

1. Agreements & Contracts. Connect with a US-based lawyer or purchase asset-specific template legal documents via Flippa Legal.

2. Conduct Due Diligence. You can conduct this yourself, or use our new official verification and assessment service. We provide a deep analysis, identify hidden risks, and independently assess the value of the business. Packages start at $1,000. Learn More

Need help?
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For more buyer tips read our guide on how to buy an eCommerce business.

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0 Comments
1,868
Views
154 Watchers

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