Profitable supplements brand with strong 5-year history / 874K in revenue & 146K in profit LTM / Lean operations, reliable suppliers, and multiple growth levers
Established in 2019 and located in France, this health supplement brand has gained a robust presence, primarily on a major e-commerce platform, with a diverse range of 40 products addressing various health needs. The brand has received over 10,000 verified customer reviews, averaging a 4.2-star rating, and has more than 1,600 subscribers utilizing an auto-renewal program. In the past year, the business reported €879K in net sales and €141K in profit, maintaining a 16% profit margin. Approximately 94% of sales are generated from this platform in France, attributed to strong organic positioning and customer repeat rates.
The brand has expanded its reach beyond the primary platform through multiple online channels, including various European e-commerce sites and its own site launched in 2023. Operationally, the business is efficiently managed by a part-time Brand Manager and requires minimal oversight from its founders. It has a dependable supply chain consisting of five long-term suppliers, leading to an inventory valued at €169K distributed across e-commerce fulfillment services and a third-party logistics provider. The business offers transferable assets like marketplace accounts, a registered trademark, and proprietary creative content.
Financial highlights include €879K in revenue with a focus on further optimizing advertising campaigns, expanding into European markets, and diversifying marketing strategies. The current owners are seeking to sell to concentrate on other business interests, offering a smooth transition up to six months post-sale. This acquisition opportunity combines established profitability, efficient operations, significant brand loyalty, and numerous avenues for growth within the European market.
Echelon Advisory is a sell-side M&A advisory boutique specialized in e-commerce, and mo...
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