The text discusses the sale of a SaaS business involved in reselling a software panel related to the WhatsApp API, without providing the source code. The business operates in the SaaS sector, focusing on WhatsApp API services and products for enterprises, generating predictable income through subscriptions, organic sales, and paid advertising. It highlights the growing adoption of WhatsApp marketing as an alternative to conventional SMS marketing and emphasizes the scalability offered by the SaaS model, allowing for easy customer acquisition and global expansion.
Operationally, the business is recognized as a verified tech provider for the WhatsApp API, with revenue sourced from standalone products and marketing services. The business currently requires approximately 30 hours of weekly commitment, depending on growth ambitions.
The target market includes countries such as the US, UK, China, India, UAE, Indonesia, Malaysia, and Singapore. Customers are acquired through organic channels, email lists, and paid ads, contributing to a strong global customer base with high retention.
Financially, the business achieves 8 to 10% profitability when founders take full salaries, with potential for over 50% profit otherwise. Revenue is consistent, peaking during festive seasons, and detailed financial statements are available upon request.
The sale is driven by the owner's shift to a family business, with commitments to ensure confidentiality and facilitate a smooth transition for the new owner.