This brokerage listing offers a website business focused on the Food and DIY niche, acquired by the current owner in 2021. The site generates income through display ads and affiliates, making it profitable for potential investors. It boasts over 40,000 social media followers, primarily on Pinterest, Facebook, and Instagram. The business's modern design, robust SEO foundation, and diverse content provide competitive advantages. The site hosts 513 posts and has a significant email list and backlink profile, indicating growth potential with continued SEO efforts.
The business is suitable for those seeking a straightforward content site in the Food and DIY niche, offering monetization opportunities through expanded marketing, digital products, and more. The sale includes the website, domain, social media accounts, content, an Amazon affiliate account, and 30-day post-sale email support.
Managed by seasoned professionals, the site requires 3-4 hours of management per week, including SEO oversight, content creation, and site maintenance. A virtual assistant from the owner's digital marketing business assists with content outsourcing. The staff, comprising a content writer and videographer, are open to continuing under new ownership, ensuring consistent content production.
The website draws 532K page views annually, with traffic primarily from organic search. The target audience spans ages 10 to 50, and the site maintains active social media engagement. Growth opportunities include leveraging the email list, optimizing conversions, and pursuing digital products or strategic acquisitions.
For technical maintenance, it's registered with GoDaddy and built on WordPress, utilizing Cloudflare CDN. Post-sale support through Q&As is available for 60 days, with the transaction processed via an escrow service.