This digital store, established two years ago, specializes in selling ebooks and video courses focusing on male sexual development, generating a monthly revenue of €18,678. Key offerings include solutions for issues such as premature ejaculation, enhancing sexual performance, and addressing performance anxiety. The entirely digital product line eliminates the need for physical inventory or shipping logistics. With a primarily Italian customer base, the store boasts over 10,000 clients and an extensive email subscriber list exceeding 9,000. The venture remains financially stable, with 25% of sales being organic. A robust Instagram presence featuring 120,000 followers significantly contributes to the store’s reach, with posts often engaging over 50,000 individuals.
The sale package includes the Shopify store itself, a suite of active social media accounts (Instagram, YouTube, TikTok), a substantial email subscriber list, and a collection of marketing assets accumulated over the business's lifespan. Additional assets include a list of contacts for Italian meme pages and influencers to bolster promotions and a dedicated team skilled in driving revenue through strategic content and social engagement.
Operational strategies involve monthly advertising partnerships with meme pages, influencer collaborations derived from TikTok, and regular Instagram live sessions by a frontman. Short-form content from these lives is curated for social media distribution. Marketing efforts are synchronized with recurring Italian events to optimize sales via targeted discount campaigns.
Recognizing a growing demand, the business sees potential expansion into English-speaking markets as operational costs decrease with increasing organic sales. The founders are selling primarily due to plans to relocate to a more tax-favorable country, as advised by their accountant.
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1. Agreements & Contracts.
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