This eCommerce business, established a year ago, generates between $5,000 and $8,000 in gross monthly revenue with a 50% profit margin. The business is priced at a 2.0x multiple. It operates as an online women's fashion brand, serving both retail and wholesale markets. Active for 12 months, significant growth has occurred in the last six months, positioning the business to achieve an annual turnover of $60,000. Revenue is generated via retail and wholesale channels, supplemented by payment options such as Afterpay in Australia and the USA. The business is listed on multiple platforms including Faire Marketplace, Etsy, Brandboom, and Trada, maximizing visibility. Inventory is sourced from a distributor in China, who manages the fulfilment process entirely. Orders are sent directly through the distributor, who handles production elements like bags, labels, and thank-you cards, leaving the owner responsible only for payment. The decision to sell the business stems from the owner's professional and academic commitments, which have restricted the time available to invest in further business growth. Despite the competitive nature of women's fashion, this business stands out by offering more competitive pricing than major brands, appealing to a broader market. Additionally, it includes a wholesale operation providing an alternative revenue stream. A valuable domain, appraised at $1,257, is included in the sale. The business requires dedication for further growth and has the potential to capture more market share under the right management.