A prominent social networking platform dedicated to reconnecting alumni from North American high schools, currently boasts over 330,000 members. In operation since January 2008, the site has generated more than $400,000 in revenue, primarily through paid premium memberships allowing direct member interaction. Memberships are priced at $39.95 for a lifetime or $29.95 annually, aiding in the site's growth through social interaction features such as friend invites.
The business is being sold due to the current owner's limitations in technological and marketing capabilities. The sale includes the domain, website files, images, and a comprehensive database of member information, and could yield significant revenue for someone with the right expertise to enhance the platform's reach. Ownership transfer will involve moving the dedicated server account to the new owner, which currently incurs a monthly cost of £653.
The site's growth potential is vast, targeting an untapped market of over 70 million potential users. Opportunities for expansion include diversifying membership levels, incorporating advertising, and improving SEO strategies to drive traffic. Operational requirements consist of maintaining member communications and website performance, typically demanding around three hours of daily management.
Revenue reports detail monthly earnings, highlighting strong performance across various periods. The site experiences approximately 50,000 visits and 300,000 page views monthly, indicating consistent user engagement. The future owner should possess the skills to expand membership and explore marketing avenues to tap into the substantial growth potential of this niche market.
Flippa’s platform is free for buyers. Here are our tips for first-time buyers:
Before making an offer
1. Look for verified sellers. Sellers should verify their email, phone, and government ID. When a seller has completed all verifications, we identify them with a checkmark like this:
2. Review financials. Financials are seller-provided inputs. Always ask for verified financials. Ask for a tax return or request access to their dashboard. if it’s an ecommerce store get a transaction report.
3. Review traffic. Sellers can grant you access to Google Analytics. Ask for read-only access to verify site traffic.
4. Schedule a call. Communication is key. The best way to find out more is to speak directly with the seller. For your protection, keep all communication within Flippa.
5. Make the offer on Flippa. We’re here to help. Flippa does not charge buyers and by making an offer on Flippa you’ll get access to our post-sales support team.
1. Agreements & Contracts.
Connect with a US-based lawyer or purchase asset-specific template legal documents via Flippa Legal.
2. Conduct Due Diligence.
You can conduct this yourself or use our trusted network of industry-leading due diligence partners. They can provide in-depth analysis, identify hidden risks, and independently assess the value of the business. Learn More