The website described is centered around golden retrievers and emphasizes its SEO optimization, primarily drawing organic traffic. It also boasts a significant social media presence with over 67,000 followers on Facebook. The creator is a self-described dog lover who has accumulated extensive knowledge about dogs over the years and has incorporated this information into the website. Established in 2017, the site is approved by Adsense, which serves as its primary revenue stream. Additionally, income is generated through Amazon Affiliates, paid posts, and print-on-demand affiliations.
Content plays a crucial role in the site’s appeal, with numerous SEO-optimized articles available. Key assets include customer databases, domain names, website files including source code and content, and a Facebook page. Despite its success, the owner is looking to sell the site due to time constraints and frequent travel related to their job. The owner believes that the website has potential for greater success in the hands of someone with more professional expertise in the field. The decision to sell arises from the owner’s inability to devote adequate time to the site, with the hope that a more seasoned professional can enhance its performance.
Flippa’s platform is free for buyers. Here are our tips for first-time buyers:
Before making an offer
1. Look for verified sellers. Sellers should verify their email, phone, and government ID. When a seller has completed all verifications, we identify them with a checkmark like this:
2. Review financials. Financials are seller-provided inputs. Always ask for verified financials. Ask for a tax return or request access to their dashboard. if it’s an ecommerce store get a transaction report.
3. Review traffic. Sellers can grant you access to Google Analytics. Ask for read-only access to verify site traffic.
4. Schedule a call. Communication is key. The best way to find out more is to speak directly with the seller. For your protection, keep all communication within Flippa.
5. Make the offer on Flippa. We’re here to help. Flippa does not charge buyers and by making an offer on Flippa you’ll get access to our post-sales support team.
1. Agreements & Contracts.
Connect with a US-based lawyer or purchase asset-specific template legal documents via Flippa Legal.
2. Conduct Due Diligence.
You can conduct this yourself or use our trusted network of industry-leading due diligence partners. They can provide in-depth analysis, identify hidden risks, and independently assess the value of the business. Learn More