The brokerage listing highlights a WordPress-based tech niche informational site launched in 2019, focusing on universal remote codes for home audio-visual devices. The website has seen steady profits through organic traffic, with average monthly users just under 54,000, and monthly profits ranging between $1,290.69 to $2,173.60 from January to July 2021. The current owner, a full-time blogger, aims to sell the site to focus on other non-competing projects. The site's revenue is solely derived from Google AdSense, with potential for further monetization through affiliate marketing, additional advertising networks, and other strategies. The seller suggests opportunities for growth, like expanding backlink strategies, initiating social media accounts, and enhancing the site's email marketing capabilities. Consistent content updates and SEO improvements are recommended for continued success.
The business is characterized by low monthly expenses, primarily for hosting and content writing, resulting in high profit margins. Despite no seasonal traffic fluctuations, two mini-peaks were noted, with revenues hitting $2,035.92 in December 2020 and $2,173.60 in June 2021. The site's core audience is predominantly from the U.S., and the top content pages during March to July 2021 were related to popular universal remote brands.
Included in the sale are the domain, site files, a non-competition agreement, and post-sale support. The broker also offers guidance on handover and scaling. Given the site's continued growth and high profitability, it presents a sound investment opportunity for potential buyers who can further develop its potential.