A business focused on providing curated gift bags for pregnant and postpartum women was established in November 2014. This venture has grown organically to serve a global customer base, with thousands of patrons across numerous countries, including the United States. Over its seven-year journey, it has partnered with notable brands, been endorsed by celebrities, and secured a reputation as a leading pregnancy subscription service recognized by prominent industry publications. The business maintains hundreds of active subscriptions, having sold thousands of its hallmark gift bags over the years. In a recent 12-month period, the business processed over 3,000 orders with minimal returns, achieving significant sales and maintaining a high rate of recurring customers. Approval to sell on a major retail platform promises further revenue opportunities.
The business generates income through its website, offering both one-time curated bags and subscription services. It sources products from US-based suppliers, and orders are fulfilled from facilities in Florida. The current owner, now focused on leading a non-profit, seeks to sell the business, believing it has substantial growth potential. The ideal buyer would need to dedicate around 10-12 hours weekly for operations, which could be reduced with third-party fulfillment strategies.
The sale includes various brand assets, contracts, customer databases, and social media accounts. The business has a modest following on platforms like Instagram and Facebook, a mailing list, and post-sale support is offered to ensure a smooth transition to the new owner.
Flippa’s platform is free for buyers. Here are our tips for first-time buyers:
Before making an offer
1. Look for verified sellers. Sellers should verify their email, phone, and government ID. When a seller has completed all verifications, we identify them with a checkmark like this:
2. Review financials. Financials are seller-provided inputs. Always ask for verified financials. Ask for a tax return or request access to their dashboard. if it’s an ecommerce store get a transaction report.
3. Review traffic. Sellers can grant you access to Google Analytics. Ask for read-only access to verify site traffic.
4. Schedule a call. Communication is key. The best way to find out more is to speak directly with the seller. For your protection, keep all communication within Flippa.
5. Make the offer on Flippa. We’re here to help. Flippa does not charge buyers and by making an offer on Flippa you’ll get access to our post-sales support team.
1. Agreements & Contracts.
Connect with a US-based lawyer or purchase asset-specific template legal documents via Flippa Legal.
2. Conduct Due Diligence.
You can conduct this yourself or use our trusted network of industry-leading due diligence partners. They can provide in-depth analysis, identify hidden risks, and independently assess the value of the business. Learn More