The online platform is a central resource aimed at helping individuals in Australia maintain their privacy by utilizing various services. The website is financially supported through commissions from several affiliate partners, boasting 24.7K monthly page views and 18.5K unique monthly visitors, which results in an average net monthly profit of $8,462. The business would suit those with knowledge of search engine optimization willing to invest time and effort to capitalize on its potential. All brand and web assets, as well as post-sale support, are included in the sale. The site was established in 2017 and has since aided millions in selecting quality VPN services, home security systems, and appliances. It maintains a monthly readership of over 5000 active users and reached more than 50,000 visitors at its peak. There is potential for diversification, demonstrated by top rankings on Google for various terms linked to online investing, trading, and ISP/NBN plans. Revenue is generated through affiliate partner commissions; when a user makes a purchase via the website, a fixed fee is earned. The owners are selling the business to focus on other projects initiated in 2021, as their strategic goals have evolved since the site's inception. The sale includes brand assets, customer and supplier contracts, custom technology, domain names, manufacturing relationships, hosting accounts, marketing materials, email accounts, and website files. The platform also includes a small social media following, with post-sale support provided. There is no inventory involved.