The document provides a structured framework for potential sellers to present their business to prospective buyers. It begins with a "Seller Bio," allowing individuals to introduce themselves by highlighting their educational background, past experiences, and any relevant business ventures. The "Executive Summary" acts as an elevator pitch, offering a concise overview of the business, including its nature, age, industry, and business model, along with foundational details like location and founders.
In the "Highlights" section, sellers must identify the strengths and opportunities inherent in their business. This includes outlining what makes the business robust and identifying potential areas for improvement. This section is broken down into subsections focusing on strengths and opportunities. The "Operations" section is dedicated to elucidating the daily functions required to maintain business operations, including details on task volume—such as the frequency of emails or calls—and the time commitment necessary per week.
The "Customers" segment provides insight into the business’s clientele, detailing customer profiles, acquisition strategies, and retention methods. This analysis aims to familiarize buyers with the current and potential customer base. The "Financials" section presents a transparent account of the business’s earnings, explaining any financial trends or anomalies, like seasonal revenue shifts. Lastly, "Seller Notes" offers the business owner a space to discuss the business's trajectory and highlight any critical elements relevant to the sale, ensuring potential buyers have comprehensive understanding.
Flippa’s platform is free for buyers. Here are our tips for first-time buyers:
Before making an offer
1. Look for verified sellers. Sellers should verify their email, phone, and government ID. When a seller has completed all verifications, we identify them with a checkmark like this:
2. Review financials. Financials are seller-provided inputs. Always ask for verified financials. Ask for a tax return or request access to their dashboard. if it’s an ecommerce store get a transaction report.
3. Review traffic. Sellers can grant you access to Google Analytics. Ask for read-only access to verify site traffic.
4. Schedule a call. Communication is key. The best way to find out more is to speak directly with the seller. For your protection, keep all communication within Flippa.
5. Make the offer on Flippa. We’re here to help. Flippa does not charge buyers and by making an offer on Flippa you’ll get access to our post-sales support team.
1. Agreements & Contracts.
Connect with a US-based lawyer or purchase asset-specific template legal documents via Flippa Legal.
2. Conduct Due Diligence.
You can conduct this yourself or use our trusted network of industry-leading due diligence partners. They can provide in-depth analysis, identify hidden risks, and independently assess the value of the business. Learn More