Taste the Earth is an Amazon-based store that sells ceramic coated travel mugs, a solution to the metallic taste common in metal mugs. Launched four years ago, the business has gained almost 300 product reviews averaging a 4.1-star rating. The mugs are popular for sensitive beverages like coffee and tea and are positioned to become a trend in travel tumbler products.
The business deals primarily on Amazon.com and Amazon.ca, leveraging a fully automated e-commerce system with fulfillment by Amazon. With 8 ASINs, it offers variations in size and color and is retail-ready with registered barcodes. Operations include a strong supply chain managed by an experienced trade manager in China, handling production, inspections, and shipping.
Taste the Earth holds two trademarks and two domains, enhancing its branding presence. The store has established brand assets, formal supplier agreements, and a range of marketing materials, supported by social media accounts and a modest following. The inventory, valued at approximately $32,400, includes lab-tested products.
The current owner, with a background in creative arts, wishes to sell due to a lack of sales expertise and time commitment, seeking a partner skilled in marketing and sales to capitalize on the business' potential. Financial documentation, including purchase and shipping invoices, is available but lacks detailed accounting records.
Post-sale support is promised, offering a prime opportunity for an investor or entrepreneur with experience in social media marketing and Amazon sales to grow the business further.
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1. Agreements & Contracts.
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