A skincare-focused online business established in 2018 aims to help individuals achieve clear skin through internal changes rather than topical acne products. Initially inspired by personal experiences and research into diet-related acne, the enterprise began with a blog containing 45 articles, attracting approximately 5,000 weekly views. The business generates revenue through three primary streams: a Clear Skin Resource Kit, paperback and Kindle book sales via Kindle Direct Publishing, and Amazon Associates affiliate links. The founder also compiled their blog content into a book, published in early 2021, which has received several positive reviews on Amazon. Despite the potential for significant growth and expansion into offerings like branded supplements and coaching services, the owner is selling the business due to time constraints imposed by other commitments. This venture is ideal for individuals skilled in SEO, social media, and content conversions or professionals in health and nutrition fields seeking to augment their services. The business assets include brand identity elements, customer databases, web domains, email accounts, social media, and website content. Although the business currently has limited social media followers, it maintains a mailing list of 3,400 email addresses and enjoys 39,000 monthly viewers on Pinterest. Post-sale support is offered, ensuring a smooth transition for potential buyers who wish to capitalize on the existing foundation and unrealized growth opportunities in the skincare sector.
Flippa’s platform is free for buyers. Here are our tips for first-time buyers:
Before making an offer
1. Look for verified sellers. Sellers should verify their email, phone, and government ID. When a seller has completed all verifications, we identify them with a checkmark like this:
2. Review financials. Financials are seller-provided inputs. Always ask for verified financials. Ask for a tax return or request access to their dashboard. if it’s an ecommerce store get a transaction report.
3. Review traffic. Sellers can grant you access to Google Analytics. Ask for read-only access to verify site traffic.
4. Schedule a call. Communication is key. The best way to find out more is to speak directly with the seller. For your protection, keep all communication within Flippa.
5. Make the offer on Flippa. We’re here to help. Flippa does not charge buyers and by making an offer on Flippa you’ll get access to our post-sales support team.
1. Agreements & Contracts.
Connect with a US-based lawyer or purchase asset-specific template legal documents via Flippa Legal.
2. Conduct Due Diligence.
You can conduct this yourself or use our trusted network of industry-leading due diligence partners. They can provide in-depth analysis, identify hidden risks, and independently assess the value of the business. Learn More