The business initially launched as a CBD brand with potential expansion into other healthcare and supplement products. Despite entering a highly competitive market, the brand swiftly achieved top-selling status on a major online retailer for significant keywords, generating $30.7k in revenue and $7.7k in profit within the first 4-5 months. However, due to regulatory changes, CBD products were prohibited on the platform, prompting a shift to sell through a dedicated website using an e-commerce platform. Other commitments have limited the business owner's ability to further develop the brand, prompting the decision to sell to someone with more available time.
Currently, the business earns revenue through its e-commerce website, with future opportunities on major online marketplaces once regulations allow. The products are manufactured in the US, with labels and packaging prepped, and order fulfillment is managed through an automatic third-party system with minimal costs. The brand is being sold due to the owner's engagement in other projects, despite its significant potential.
This business is ideal for a health and fitness enthusiast who recognizes its growth capabilities. The business includes assets such as brand materials, domains, manufacturing relationships, hosting and e-commerce accounts, and social media profiles. The existing inventory consists of 100 units valued at $6,000. Social media presence includes 1.2K followers on Facebook and 1.3K on Instagram, and post-sale support will be provided to the new owner.
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Before making an offer
1. Look for verified sellers. Sellers should verify their email, phone, and government ID. When a seller has completed all verifications, we identify them with a checkmark like this:
2. Review financials. Financials are seller-provided inputs. Always ask for verified financials. Ask for a tax return or request access to their dashboard. if it’s an ecommerce store get a transaction report.
3. Review traffic. Sellers can grant you access to Google Analytics. Ask for read-only access to verify site traffic.
4. Schedule a call. Communication is key. The best way to find out more is to speak directly with the seller. For your protection, keep all communication within Flippa.
5. Make the offer on Flippa. We’re here to help. Flippa does not charge buyers and by making an offer on Flippa you’ll get access to our post-sales support team.
1. Agreements & Contracts.
Connect with a US-based lawyer or purchase asset-specific template legal documents via Flippa Legal.
2. Conduct Due Diligence.
You can conduct this yourself or use our trusted network of industry-leading due diligence partners. They can provide in-depth analysis, identify hidden risks, and independently assess the value of the business. Learn More