The business, established in 1999, specializes in selling wigs and hairpieces. Initially thriving, the business faced a decline due to market competition from larger platforms and the owner's personal commitments. Despite no advertising or active management for several years, the business holds potential for resurgence with proper time and attention. The sale includes three domains dedicated to wig sales, offering a strong foundation for revitalization. The business operates through a dropshipping model for most of its items, sometimes handling direct shipments from manufacturers to customers. The owner is retiring after a 25-year career, prompting the sale. This business is ideal for individuals interested in a home-based venture, particularly those passionate about wigs and hair.
The assets accompanying the sale are comprehensive, including customer and supplier contracts, a customer database, domains, manufacturing relationships, hosting accounts, email and social media accounts, vendor contacts, website files, source code, and content. Additionally, it also includes e-commerce platform and Google Adwords accounts. The business has a moderate social media presence, with a following of 4,000 on one platform and a mailing list of 37,000 subscribers. Post-sale support is offered to facilitate a smooth transition for the new owner. The potential for growth makes it a valuable opportunity for someone looking to enhance or expand within the wig industry.
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1. Agreements & Contracts.
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2. Conduct Due Diligence.
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