This document provides a detailed template designed to assist potential buyers in evaluating a business opportunity. It begins with the "Seller Bio," which introduces the current owner or representative by briefly summarizing their background, including education and professional experience, akin to a LinkedIn profile introduction. Following this, the "Executive Summary" presents a concise overview of the business, encapsulating its industry, age, business model, and founding details to provide a quick understanding of its operations.
The "Highlights" section emphasizes the business's strengths and areas for potential improvement. It distinguishes the aspects that make the business appealing and outlines opportunities for growth and development. In "Operations," the document specifies the tasks necessary to maintain business functionality, detailing the volume of work and the time commitments required, such as customer support activities.
The "Customers" section delves into understanding the business's clientele through detailed customer profiles, segmentation, acquisition strategies, and retention plans, offering a comprehensive view of existing and future customer dynamics. In the "Financials" part, there's an analysis of the business's fiscal health, including any variations in revenue or profit, with explanations of anomalies such as seasonal influences.
Lastly, "Seller Notes" provide a narrative on the business's development and evolution, accompanied by any critical insights or considerations for the business sale. Each component is structured to offer clarity and insight, aiding prospective buyers in making informed decisions.
Flippa’s platform is free for buyers. Here are our tips for first-time buyers:
Before making an offer
1. Look for verified sellers. Sellers should verify their email, phone, and government ID. When a seller has completed all verifications, we identify them with a checkmark like this:
2. Review financials. Financials are seller-provided inputs. Always ask for verified financials. Ask for a tax return or request access to their dashboard. if it’s an ecommerce store get a transaction report.
3. Review traffic. Sellers can grant you access to Google Analytics. Ask for read-only access to verify site traffic.
4. Schedule a call. Communication is key. The best way to find out more is to speak directly with the seller. For your protection, keep all communication within Flippa.
5. Make the offer on Flippa. We’re here to help. Flippa does not charge buyers and by making an offer on Flippa you’ll get access to our post-sales support team.
1. Agreements & Contracts.
Connect with a US-based lawyer or purchase asset-specific template legal documents via Flippa Legal.
2. Conduct Due Diligence.
You can conduct this yourself or use our trusted network of industry-leading due diligence partners. They can provide in-depth analysis, identify hidden risks, and independently assess the value of the business. Learn More