A passionate graphic designer launched a business specializing in unique nail art decals, driven by inspiration from their artistic background and a love for nail art. They developed a technique that uses high-quality Japanese ink for vibrant, metallic designs that are slim enough for nail polish layering. The business has gained attention, being featured in prominent publications and utilized by professional nail technicians. The sales channels include Instagram marketing, wholesaling through a nail supply store, and promotional offers with a beauty subscription service.
The production process involves submitting designs for digital proofing before confirming the order, allowing for both high and low minimum order quantities. Designs are shipped from overseas at a reasonable rate due to their small size. Once products are received, they are uploaded to an online store, where order fulfillment, including printing shipping labels, is managed via a popular e-commerce platform. Products are shipped in standard size envelopes, facilitating easy handling and storage.
The owner is selling the business due to increased demands from their full-time job, which has limited their ability to focus on this venture. The business is suited for someone interested in affordable self-care products, with the ability to manage small, lightweight inventory, and who can effectively market to a younger demographic through social media. The sale includes 15,000 units of inventory valued at $85,000, various brand and customer assets, existing vendor relations, and post-sale support. Social media presence and customer mailing lists are notable assets, with a strong follower base on Instagram.
Flippa’s platform is free for buyers. Here are our tips for first-time buyers:
Before making an offer
1. Look for verified sellers. Sellers should verify their email, phone, and government ID. When a seller has completed all verifications, we identify them with a checkmark like this:
2. Review financials. Financials are seller-provided inputs. Always ask for verified financials. Ask for a tax return or request access to their dashboard. if it’s an ecommerce store get a transaction report.
3. Review traffic. Sellers can grant you access to Google Analytics. Ask for read-only access to verify site traffic.
4. Schedule a call. Communication is key. The best way to find out more is to speak directly with the seller. For your protection, keep all communication within Flippa.
5. Make the offer on Flippa. We’re here to help. Flippa does not charge buyers and by making an offer on Flippa you’ll get access to our post-sales support team.
1. Agreements & Contracts.
Connect with a US-based lawyer or purchase asset-specific template legal documents via Flippa Legal.
2. Conduct Due Diligence.
You can conduct this yourself or use our trusted network of industry-leading due diligence partners. They can provide in-depth analysis, identify hidden risks, and independently assess the value of the business. Learn More