A business established in 2014 focuses on offering affordable bohemian clothing, primarily targeting the Australian market with potential expansion into the US. The company caters to both regular and plus-size clientele with a diverse product line, including dresses, maxi skirts, kimonos, and a successful maternity range for an untapped market segment. Products are sourced globally, involving a mix of Australian brands and manufacturers from China, with 80% stock on hand and 20% available via pre-order or print on demand. Key metrics indicate an average order value of $100-$110, a repeat customer rate of 20%, and a low refund rate at 3%.
The company utilizes various digital platforms, including an e-commerce platform, with significant social media followings and an email list, though opportunities exist to enhance email marketing campaigns and leverage influencer partnerships. Despite minimal advertising efforts, there is substantial potential for growth through targeted paid advertising and expanding existing supply chains. The business is currently run by a single individual and is being sold due to the owner's commitments to other projects.
Ideal buyers include established industry players looking to expand market share or new entrants aiming to capitalize on the brand's reputation and customer base. Quick growth strategies include improving email marketing, exploring influencer collaborations, and possibly transitioning to a dropship model for increased efficiency. Inventory is negotiable separate from the listing price, and several assets, like brand assets, customer databases, and social media accounts, are included in the sale. Post-sale support is also available.
Flippa’s platform is free for buyers. Here are our tips for first-time buyers:
Before making an offer
1. Look for verified sellers. Sellers should verify their email, phone, and government ID. When a seller has completed all verifications, we identify them with a checkmark like this:
2. Review financials. Financials are seller-provided inputs. Always ask for verified financials. Ask for a tax return or request access to their dashboard. if it’s an ecommerce store get a transaction report.
3. Review traffic. Sellers can grant you access to Google Analytics. Ask for read-only access to verify site traffic.
4. Schedule a call. Communication is key. The best way to find out more is to speak directly with the seller. For your protection, keep all communication within Flippa.
5. Make the offer on Flippa. We’re here to help. Flippa does not charge buyers and by making an offer on Flippa you’ll get access to our post-sales support team.
1. Agreements & Contracts.
Connect with a US-based lawyer or purchase asset-specific template legal documents via Flippa Legal.
2. Conduct Due Diligence.
You can conduct this yourself or use our trusted network of industry-leading due diligence partners. They can provide in-depth analysis, identify hidden risks, and independently assess the value of the business. Learn More