The business offers original products that aim to deliver joy, humor, and inspiration, with designs crafted by artists embodying a lively spirit. The main revenue source for the business is the sale of specific magnets on an online marketplace, while other products are efficiently fulfilled by a printing service, minimizing inventory and production expenses. The current inventory includes magnets and Women of Influence card decks, with additional products managed by the print service. The decision to sell is due to the owner’s lack of time to expand the venture. An ideal buyer would be someone with a positive outlook and experience in scaling e-commerce operations.
The available inventory comprises 750 units valued at $10,100. The business assets include brand elements, contracts with customers and suppliers, customer databases, domains, and existing manufacturing partnerships. Additional assets encompass hosting accounts, inventory, marketing materials, trademarks, email accounts, social media accounts, vendor contacts, website files, source code, content, and e-commerce platform accounts. Key social media metrics indicate modest engagement, with 36 followers on one platform and 73 on another, a mailing list of 5.5K email addresses, and limited interaction on other platforms. Post-sale support for the business is included, offering continuity and assistance to the buyer.