An individual is celebrating 21 years as an Internet marketer, beginning with their initial move to the United States in 1970. They and their spouse initially opened a restaurant in 1996, but soon discovered the potential of the Internet. They began as an affiliate marketer for several online stores, including a well-known sports retailer. Learning early on about the limitations of affiliate marketing, they established their own family-owned business online in 2001. This involved researching fitness companies and managing shipping from a 5,000 square-foot warehouse. Eventually, they transitioned to a drop-shipping model, greatly increasing their profit margins.
The business specializes in both home and commercial fitness equipment, offering a wide range of products from various reputable brands. While small accessories are kept in inventory, larger items are drop-shipped within the US. The company has developed a customer base of 525 registered users and has an active social media presence with 1,258 followers. It operates a user-friendly Shopify store, facilitated by various revenue-enhancing tools, and predominantly markets through Google advertising.
The business experienced significant fluctuations during the COVID-19 pandemic due to supply chain disruptions. The owner is selling the business after 20 years, having generated substantial revenue but now wishes to pursue a career in real estate. The business would suit individuals interested in e-commerce and working from home, leveraging the thriving area of drop-shipping. Alongside the business, various assets including domains, social media accounts, and manufacturing relationships, are part of the sale, with post-sale support included.
Flippa’s platform is free for buyers. Here are our tips for first-time buyers:
Before making an offer
1. Look for verified sellers. Sellers should verify their email, phone, and government ID. When a seller has completed all verifications, we identify them with a checkmark like this:
2. Review financials. Financials are seller-provided inputs. Always ask for verified financials. Ask for a tax return or request access to their dashboard. if it’s an ecommerce store get a transaction report.
3. Review traffic. Sellers can grant you access to Google Analytics. Ask for read-only access to verify site traffic.
4. Schedule a call. Communication is key. The best way to find out more is to speak directly with the seller. For your protection, keep all communication within Flippa.
5. Make the offer on Flippa. We’re here to help. Flippa does not charge buyers and by making an offer on Flippa you’ll get access to our post-sales support team.
1. Agreements & Contracts.
Connect with a US-based lawyer or purchase asset-specific template legal documents via Flippa Legal.
2. Conduct Due Diligence.
You can conduct this yourself or use our trusted network of industry-leading due diligence partners. They can provide in-depth analysis, identify hidden risks, and independently assess the value of the business. Learn More