Founded in 2015, this online platform specializes in reviewing gaming peripherals, such as keyboards and mice. The offering includes the domain, web hosting, social media accounts with a following of over 12,000, a list of suppliers and established relationships, an Amazon Affiliate account, and other related digital assets. The site maintains three revenue streams: Amazon affiliate income, Adsense earnings, and the sale of products reviewed at a 25% discount to the manufacturer's suggested retail price (MSRP).
The platform's strengths lie in its extensive network of suppliers, providing a reliable source of products for reviews and resale. While primarily focused on gaming keyboards, it has recently expanded to include gaming mice. The site enjoys robust SEO metrics, with numerous keywords in the second and third pages of search engines, presenting significant growth potential through increased search engine optimization efforts.
The site saw revenue growth in 2020 due to the rising e-sports and PC gaming industry, the growing popularity of mechanical keyboards, and the COVID-19 induced shift towards remote work setups. Currently, the site requires minimal ongoing work, limited to reviewing articles and occasionally posting unique images for SEO purposes.
The seller is offering the business for acquisition due to time constraints from a full-time job in finance and the inability to dedicate resources to further SEO enhancements. This business would be ideal for buyers interested in a low-risk, review-based website within a niche market that is poised for growth. Post-sale support is included.
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Before making an offer
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2. Review financials. Financials are seller-provided inputs. Always ask for verified financials. Ask for a tax return or request access to their dashboard. if it’s an ecommerce store get a transaction report.
3. Review traffic. Sellers can grant you access to Google Analytics. Ask for read-only access to verify site traffic.
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5. Make the offer on Flippa. We’re here to help. Flippa does not charge buyers and by making an offer on Flippa you’ll get access to our post-sales support team.
1. Agreements & Contracts.
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2. Conduct Due Diligence.
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