This business specializes in selling custom wedding cake toppers, operating since 2003 and transitioning to an online platform in 2013. The company facilitates a seamless customer experience by coordinating between clients and a team of trained sculptors, with a broad array of pre-designed styles available. Despite a challenging market, the business thrives on a robust social media presence without utilizing additional advertising, offering significant ease of management as it requires no inventory or phone support, with communication managed through email. The operation demands minimal time, with an expectation of needing under three hours weekly to oversee tasks. Revenue is generated through a substantial profit margin of approximately 50% per order. The business maintains a longstanding relationship with a single supplier, ensuring reliability and consistency. Orders are handled efficiently via email, with staged payments securing orders and fulfilment finalized upon customer approval of shipments. The current owner is selling the business due to launching a successful new venture, limiting the time available to devote to the cake topper operations. This business is ideal for individuals seeking flexibility, such as those who enjoy travel or stay-at-home parents, providing them the opportunity to manage the business from anywhere while generating additional income. Key assets include brand assets, domains, social media accounts with a significant footprint, vendor contacts, and e-commerce infrastructure. Post-sale support will be provided to ensure a smooth transition for the new owner.