The sale includes a popular app with a Google App Engine JAVA backend and accompanying source code, currently installed on approximately 500,000 Apple devices. The operational requirements for the app include periodic updates to the backend instance code due to new Java Runtime Environment versions and occasional adjustments for new iOS specifications. The current owner is selling the app due to the liquidation of their company in Germany as they have moved to Malta for retirement and are looking to start a new venture in the wellness/health sector.
Revenue for the app is primarily generated through advertisements via Admob. Monthly expenses include server costs for features such as high scores, automatic translations, artificial intelligence, and statistics, totaling approximately $80 for the Google App Engine. The owner also suggests regular charitable donations.
Marketing efforts have primarily relied on organic growth, with notable mentions in Mac Life magazine, press releases, and limited banner advertisements on Google AdWords and Apple.
Future improvements for the app include potential partnerships with language institutes for rebranding, enhancing the AI for better contextual translations, providing a feature for users to suggest translation improvements, adding functionality to replay word games with different word placements, and porting the app to Android. The current owner plans to implement these improvements within the next few months, unless the app is sold and the buyer wishes to take over these enhancements.
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1. Agreements & Contracts.
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