A health and fitness-focused business, established in early 2020, specializes in manufacturing eight distinct product types. These products are produced in the United States within facilities that comply with FDA and GMP standards. The business currently holds 3,200 product units with a retail value of approximately $97,000, valid for another 2.5 years from October 2022. Revenue generation is primarily through an e-commerce platform, specifically the company's website, with opportunities to expand into reseller and distributor channels.
The order fulfillment process is streamlined as all products are stored in a third-party fulfillment warehouse in New Jersey. The system ensures automatic processing and shipping upon order placement through the website. The owner seeks to sell the business following a recent job loss, which limits their ability to invest further in sales growth.
Ideal buyers for the business are individuals experienced in e-commerce who wish to create and market their own line of supplements. The products are not yet listed on major platforms like Amazon or sold through distributors or physical stores. Assets included with the business sale encompass customer databases, domain names, established manufacturing partnerships, existing inventory, marketing materials, and social media accounts. The business has an online presence with 2,000 followers on Facebook, 500 on Instagram, and a mailing list comprising 46 contacts. Post-sale support is offered as part of the transition for the new owner.
Flippa’s platform is free for buyers. Here are our tips for first-time buyers:
Before making an offer
1. Look for verified sellers. Sellers should verify their email, phone, and government ID. When a seller has completed all verifications, we identify them with a checkmark like this:
2. Review financials. Financials are seller-provided inputs. Always ask for verified financials. Ask for a tax return or request access to their dashboard. if it’s an ecommerce store get a transaction report.
3. Review traffic. Sellers can grant you access to Google Analytics. Ask for read-only access to verify site traffic.
4. Schedule a call. Communication is key. The best way to find out more is to speak directly with the seller. For your protection, keep all communication within Flippa.
5. Make the offer on Flippa. We’re here to help. Flippa does not charge buyers and by making an offer on Flippa you’ll get access to our post-sales support team.
1. Agreements & Contracts.
Connect with a US-based lawyer or purchase asset-specific template legal documents via Flippa Legal.
2. Conduct Due Diligence.
You can conduct this yourself or use our trusted network of industry-leading due diligence partners. They can provide in-depth analysis, identify hidden risks, and independently assess the value of the business. Learn More