Browse

Websites
Amazon
Content
YouTube & Social Media
SaaS
Ecommerce
Invest AI Apps & Tools Crypto & Blockchain Marketplaces Games Digital Agencies Services
Plugins and Extensions
iOS & Android Apps Off-Market Projects & Concepts
Country
Collections
Price Reduced
Domains

Browse

Websites
Amazon
Content
YouTube & Social Media
SaaS
Ecommerce
Invest AI Apps & Tools Crypto & Blockchain Marketplaces Games Digital Agencies Services
Plugins and Extensions
iOS & Android Apps Off-Market Projects & Concepts
Country
Collections
Price Reduced
Domains

Websites


SaaS


Invest


AI Apps & Tools


Crypto & Blockchain


Marketplaces


Games


Digital Agencies


Services


iOS & Android Apps


Off-Market


Projects & Concepts


Price Reduced



SELLER GUIDE
75 Comments
19,588
Views
334 Watchers
Watch
Another Website Business
SOLD
Sale Assisted By: Alex Cardenas Broker Onboarding Manager, Default
Seller Location
United States
Buyer Location
United States
Looking to sell a similar business? Or, Browse Similar Businesses
Want to see more like this? I’ve found similar off-market businesses. Let’s take a look.
WEBSITE
Currency:
Website | Education
Verified Listing
Popular 9-year-old personality test site profiting $3,625/mo with minimal effort
Content Education Editors Choice
Site Age
16 years
Monthly Profit
USD $3,625 /mo
Profit Margin
98%
Page Views
493,131 p/mo
Profit Multiple
5.8x
Revenue Multiple
5.7x
Show all
Editor's Choice
personalitymax.com
Highest Bid (Reserve Met)
Contact Flippa for Price

About the Business

The website detailed in the text is a successful online platform established in 2010, specializing in offering a free comprehensive personality test that generates detailed and personalized results for its users. Over the past year, it has averaged a significant monthly net income of $3,625 and has achieved high traffic of approximately 250,000 sessions monthly, all organically without active marketing efforts. The site runs on WordPress and employs plugins and a custom plugin hosted on a specific cloud plan. In 2018, the site merged with another site established in 2007 to streamline operations. The platform's revenue is almost entirely passive, mainly generated through Google AdSense. Despite minimal operating efforts—usually no more than two hours per month—and negligible expenses averaging under $100 monthly, there is considerable untapped growth potential. Proposed ideas to enhance revenue and traffic include optimizing AdSense placements, introducing premium features, bolstering SEO, and exploring community engagement through forums or social media. The platform operates with automation, requiring minimal content or updates due to its WordPress infrastructure. Critical financial details include a stable revenue stream derived wholly from Google AdSense, with minimal recurring expenses. Various tech assets, licenses, and domains are included in the sale, excluding the Texas LLC and the Google account used for AdSense. After the sale, guidance and limited support are provided to ensure a smooth transition. This business opportunity is ideal for an individual seeking a passive income source with significant growth potential. The sale will be facilitated through an escrow service, and all financial transactions are documented within the specified sales platform.
Show all
Editor's Choice
personalitymax.com
Highest Bid (Reserve Met)
Contact Flippa for Price

Data Verified Listing
This business has connected the following data integrations:
  1. Google AdSense

About the seller
Steven Gliebe
United States
Solopreneur since 2001. See my projects at https://stevengliebe.com
Verification Complete
Email address
Phone number
Government ID

100.0% positive feedback

4 transactions totalling USD $255,537

Payment Methods
Escrow.com
Buying Advice

Flippa’s platform is free for buyers. Here are our tips for first-time buyers:


Before making an offer

1. Look for verified sellers. Sellers should verify their email, phone, and government ID. When a seller has completed all verifications, we identify them with a checkmark like this:

2. Review financials. Financials are seller-provided inputs. Always ask for verified financials. Ask for a tax return or request access to their dashboard. if it’s an ecommerce store get a transaction report.

3. Review traffic. Sellers can grant you access to Google Analytics. Ask for read-only access to verify site traffic.

4. Schedule a call. Communication is key. The best way to find out more is to speak directly with the seller. For your protection, keep all communication within Flippa.

5. Make the offer on Flippa. We’re here to help. Flippa does not charge buyers and by making an offer on Flippa you’ll get access to our post-sales support team.

Need help?
Contact Support


After a successful offer

1. Agreements & Contracts. Connect with a US-based lawyer or purchase asset-specific template legal documents via Flippa Legal.

2. Conduct Due Diligence. You can conduct this yourself or use our trusted network of industry-leading due diligence partners. They can provide in-depth analysis, identify hidden risks, and independently assess the value of the business. Learn More

Need help?
Contact Support

For more buyer tips read our guide on how to buy an Online Business.

We provide a suite of services to help you

Legal
Engage a lawyer or buy a contract. Learn more

Verification & Assessment
A new business verification & assessment service from Flippa. Learn more

Financing
401(k) and SBA Loans. Get Money for Your Business in 3 Easy Steps. Learn more
Community Watch

Does this listing violate the Flippa Terms and Conditions?

If so, anonymously report it here.
75 Comments
19,588
Views
334 Watchers

Loading...
Sorry! The content failed to load, please close the modal and try again.
Oops! Something bad happened, please try again or contact our support team.
Loading...
Sorry! The content failed to load, please close the sidebar and try again.