The business, established in 2015, operates in the t-shirt market with a fully automated order system. It has generated over $2.4 million in revenue and excels in efficient, on-demand order fulfillment through a supplier in Detroit. The founders automated operations in 2019 to simplify tasks previously done manually and have now decided to sell the business to focus on a new venture. The company has strong potential for growth, particularly through social media marketing, as it already achieves substantial free revenue through past Pinterest advertising efforts. The business stands out for its high engagement on Pinterest, with over 114 million product impressions reaching 20 million viewers and resulting in significant annual free revenue. The company's catalog includes popular Christmas sweaters and other designs, many of which are over three years old, indicating fresh designs could drive further success. The company suits marketing experts and graphic designers, given its marketing-driven nature and minimal inventory needs. Print on demand keeps inventory costs at zero. The sale includes a range of assets: brand assets, customer databases, supplier and marketing contracts, social media, and e-commerce platform accounts. Post-sale support and transition assistance with the supplier are also offered. Customer data includes 71,000 contacts on MailChimp, enhancing marketing capability. The business holds thousands of social media followers but does not include Google Analytics, AdWords, or merchant accounts in the sale due to their connections with other ventures, although traffic insights can be obtained via Shopify analytics.