Established in July 2015, this business is a subscription box company that offers survival goods and operates an online store. The service provides members with essential items such as freeze-dried and dehydrated meals, Non-GMO heirloom seeds, emergency water, water purification tools, and survival gear delivered monthly. The primary audience includes outdoor enthusiasts and preparedness enthusiasts who use the products for activities or to prepare for various disasters. The company offers five different subscription boxes at various price points, attracting 600-1000 new and renewing subscriptions each month.
Revenue is generated through online sales and fulfillment of these subscription box orders, with the possibility of using fulfillment centers to manage logistics. The business maintains wholesale and reseller relationships with major brands and distributors. They secure competitive pricing for sourcing outdoor and survival products to include in their subscription boxes, providing brands with direct marketing opportunities to reach consumers.
The business is being sold due to personal life changes of the founders, which require more of their focus. The lack of marketing and business expertise has hindered growth and scaling potential. This business would be perfect for an outdoor enthusiast, preparedness individual, an online influencer, or a corporation in the outdoor gear industry looking to establish a subscription box service with recurring revenue.
The inventory is valued at $60,000 and includes various assets such as brand assets, contracts, custom technology, customer databases, domains, and more. The company has an online presence with followers on Facebook, Twitter, and Instagram. Post-sale support is included.
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