A WordPress website maintenance business provides essential services for maintaining the performance and security of websites by regularly updating the WordPress core, themes, and plugins. The business also offers managed hosting as part of its high-level maintenance plans. It generates revenue through recurring monthly subscription services primarily targeted at small to medium-sized businesses and independent WordPress site owners. Each customer brings in an average renewal amount of $98.85 per month, with additional revenue opportunities through handling client requests for updates and changes to their websites.
The current owners are looking to sell the business despite its potential for growth due to time constraints imposed by the rapid expansion of their two other businesses. They initially planned to invest more in marketing and development but have since been unable to do so. The business underwent a website and service redesign in anticipation of a marketing push, but the owners were overwhelmed by their other responsibilities.
This business would suit a freelancer, small agency owner, or a business individual aiming to build a steady stream of recurring revenue. It is scalable, profitable, and accessible to even non-technical individuals who could hire staff or outsource maintenance tasks. Additional revenue can be generated through paid development services for existing and new clients. Included in the sale are various assets such as brand assets, customer databases, domains, and social media accounts, boasting 11K followers on a leading platform. Post-sale support is offered to ensure a smooth transition for the new owner.
Flippa’s platform is free for buyers. Here are our tips for first-time buyers:
Before making an offer
1. Look for verified sellers. Sellers should verify their email, phone, and government ID. When a seller has completed all verifications, we identify them with a checkmark like this:
2. Review financials. Financials are seller-provided inputs. Always ask for verified financials. Ask for a tax return or request access to their dashboard. if it’s an ecommerce store get a transaction report.
3. Review traffic. Sellers can grant you access to Google Analytics. Ask for read-only access to verify site traffic.
4. Schedule a call. Communication is key. The best way to find out more is to speak directly with the seller. For your protection, keep all communication within Flippa.
5. Make the offer on Flippa. We’re here to help. Flippa does not charge buyers and by making an offer on Flippa you’ll get access to our post-sales support team.
1. Agreements & Contracts.
Connect with a US-based lawyer or purchase asset-specific template legal documents via Flippa Legal.
2. Conduct Due Diligence.
You can conduct this yourself or use our trusted network of industry-leading due diligence partners. They can provide in-depth analysis, identify hidden risks, and independently assess the value of the business. Learn More