The website in question is a recipe-sharing platform with over 1,700 active members and nearly 1,000 user-submitted recipes. It functions as a recipe-sharing site coupled with social networking features, allowing users to share, rate, and find recipes. The platform includes a discussion area, a food list creator, member profiles, and a directory for food and cooking blogs. Users can save favorite recipes and create shopping lists. Despite its relatively young age, the site has grown in visibility and does not require additional SEO work.
The site was purchased in 2009 and underwent a complete redesign and backend reprogramming. A significant investment was made into content development and site enhancements. The owner expresses a desire to sell the site due to cash flow requirements while acknowledging its potential for easy monetization through features like member upgrades, classified ads related to cooking, and digital products such as eBooks or apps.
Currently, membership is growing by approximately 300 new members each month. The site has already established itself with minimal effort required from the owner, taking only five minutes a day to manage user submissions. Revenues have varied between $40 and $290 over recent months, influenced by promotional activities.
The website offers significant opportunities for someone with energy and passion for the food industry, as it comes with a solid foundation and valuable features crafted to engage users. It suggests continued growth potential, and the owner offers assistance in transitioning to a new server or maintaining existing hosting arrangements.
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Before making an offer
1. Look for verified sellers. Sellers should verify their email, phone, and government ID. When a seller has completed all verifications, we identify them with a checkmark like this:
2. Review financials. Financials are seller-provided inputs. Always ask for verified financials. Ask for a tax return or request access to their dashboard. if it’s an ecommerce store get a transaction report.
3. Review traffic. Sellers can grant you access to Google Analytics. Ask for read-only access to verify site traffic.
4. Schedule a call. Communication is key. The best way to find out more is to speak directly with the seller. For your protection, keep all communication within Flippa.
5. Make the offer on Flippa. We’re here to help. Flippa does not charge buyers and by making an offer on Flippa you’ll get access to our post-sales support team.
1. Agreements & Contracts.
Connect with a US-based lawyer or purchase asset-specific template legal documents via Flippa Legal.
2. Conduct Due Diligence.
You can conduct this yourself or use our trusted network of industry-leading due diligence partners. They can provide in-depth analysis, identify hidden risks, and independently assess the value of the business. Learn More