An e-commerce platform specializing in sneakers and sports shoes has reported significant financial success over the past year, generating over $603,000 in revenue and achieving a net profit exceeding $107,888. With over 4,500 product sales, the business boasts a strong customer base and a satisfactory customer retention period of three months. Included with the business sale are digital assets such as domain ownership, a Facebook page with over 5,100 followers, an Instagram page with more than 17,100 followers, and a subscriber list of over 42,040 individuals.
The platform caters primarily to customers in the USA, Canada, and the UK, functioning seamlessly with a robust SEO strategy managed by an expert team. The majority of sales arise from social media channels, supplemented by Facebook and Instagram advertisements, as well as email marketing targeting existing customers. Profit is earned via a dropshipping model, with suppliers located in the USA, Canada, and the UK handling product delivery directly.
To maintain smooth operations, the business requires a knowledgeable virtual assistant for social media marketing and advertising, alongside an SEO expert to manage rankings and site optimization. The current owner aims to sell due to other business commitments and an upcoming app venture requiring investment. The new owner could potentially enhance profitability by adjusting the profit margins and exploring additional marketing initiatives like email marketing. Regular expenses consist of salaries for a virtual assistant and SEO expert, advertising costs, and website hosting. The sneakers market continues to thrive, offering the new owner opportunities for growth by aligning product offerings with market trends and launches.
Flippa’s platform is free for buyers. Here are our tips for first-time buyers:
Before making an offer
1. Look for verified sellers. Sellers should verify their email, phone, and government ID. When a seller has completed all verifications, we identify them with a checkmark like this:
2. Review financials. Financials are seller-provided inputs. Always ask for verified financials. Ask for a tax return or request access to their dashboard. if it’s an ecommerce store get a transaction report.
3. Review traffic. Sellers can grant you access to Google Analytics. Ask for read-only access to verify site traffic.
4. Schedule a call. Communication is key. The best way to find out more is to speak directly with the seller. For your protection, keep all communication within Flippa.
5. Make the offer on Flippa. We’re here to help. Flippa does not charge buyers and by making an offer on Flippa you’ll get access to our post-sales support team.
1. Agreements & Contracts.
Connect with a US-based lawyer or purchase asset-specific template legal documents via Flippa Legal.
2. Conduct Due Diligence.
You can conduct this yourself or use our trusted network of industry-leading due diligence partners. They can provide in-depth analysis, identify hidden risks, and independently assess the value of the business. Learn More