The business connects cloud storage with Internet of Things (IoT) devices that lack built-in clients, such as copiers and file servers. Since its inception in 2010, the service has facilitated over 50 million connections, charging a subscription fee since 2011. It enables users to integrate their Dropbox workflows more deeply into various tools, enhancing productivity. Despite halted investments since 2011, the business continues to generate revenue effortlessly with no need for customer support and has faced no credible competition since 2012. Leveraging the WebDAV protocol, which is widely supported by operating systems, the business has optimized its server implementation for popular clients. The business offers several improvement opportunities for a future owner. Subscription prices have remained unchanged since 2011, suggesting potential for revenue increase. Lack of marketing efforts since 2011 offers a chance to attract more customers through content marketing, targeting areas like office copiers and file servers. The brand enjoys strong loyalty, is in an evergreen niche, and faces high market entry barriers, benefiting from substantial automation. Key strengths include brand loyalty, high barriers to entry, and a stable niche market. Opportunities for expansion include exploring new markets, enhancing current marketing efforts, and developing new features. The business holds valuable assets like brand assets, customer databases, and proprietary technology. Post-sale support is included, and the business has a modest social media presence. Overall, this presents a potentially lucrative opportunity for an engaged operator looking to expand into the IoT sector and grow the business further.