A pioneering social networking site, launched in April 2009, has captured attention in India by allowing members to earn mobile recharge credits through active participation. This innovative approach has generated substantial engagement, with 324,000 registered members and 1,500 to 2,000 new users joining daily. The site’s growth is supported by 20 million email invitations sent by users, contributing to a robust pending queue of 2 million emails. Furthermore, the platform features extensive user-generated content, including 47,000 music files, 28,000 albums, and 14,000 videos. The success story has inspired more than ten imitation attempts, yet none matched the original’s success. This platform, leveraging a simple yet impactful points system, revolutionized how social networking sites operate. Members can earn points by engaging with the site and inviting friends, who further spread the word. Operating on a highly adaptable version of SocialEngine, the site has a powerful admin panel enabling easy management. The site is deeply entrenched in affiliate programs, earning substantial revenue from prominent matrimonial services and Google AdSense, totaling between $7,700 and $10,700 monthly. The current owner seeks to sell the platform to focus on another significant venture, citing a need for substantial investment. The sale includes the domain, member data, and email lists, with comprehensive support and documentation for the new owner. Traffic analysis reveals 60% direct traffic, with referrals and search engines comprising the remainder. The site runs on a strong server setup costing $500 monthly, in addition to managing an employee handling essential operations. Revenue and traffic proof is available upon request for potential buyers.