The market theme, a premium WordPress theme launched in February 2008, has generated significant revenue by transforming WordPress into an ecommerce engine. Within five months, it has earned $11,360.80 through sales and is designed as a "set it and forget it" project, requiring minimal effort from future owners. The theme includes a product manager plugin and an AJAX shopping cart, having undergone three redesigns since its launch. Despite its potential for continued growth, the current owner is selling it to pursue other projects and personal interests.
Purchasers will acquire full ownership of the theme, including its three design variations, custom AJAX cart, and associated plugins. The package is valued at over $5,000 and includes site designs and backend plugins tailored for the market theme. Monthly revenue figures show a steady income, with a peak in April due to a license price increase. As of the report, 206 licenses have been sold, with two types available: a standard license at $55 and a developer’s license at $150.
Ongoing costs include a $5 monthly E-Junkie fee for payment processing. Additional revenue could be generated through an affiliate program, which was initially part of the business strategy but discontinued in anticipation of the sale. The sale packet includes detailed sales reports and proof of revenue, supporting the financial claims. Potential buyers are also informed about traffic details, focusing on organic and direct traffic, advertisements, and theme reviews.
Flippa’s platform is free for buyers. Here are our tips for first-time buyers:
Before making an offer
1. Look for verified sellers. Sellers should verify their email, phone, and government ID. When a seller has completed all verifications, we identify them with a checkmark like this:
2. Review financials. Financials are seller-provided inputs. Always ask for verified financials. Ask for a tax return or request access to their dashboard. if it’s an ecommerce store get a transaction report.
3. Review traffic. Sellers can grant you access to Google Analytics. Ask for read-only access to verify site traffic.
4. Schedule a call. Communication is key. The best way to find out more is to speak directly with the seller. For your protection, keep all communication within Flippa.
5. Make the offer on Flippa. We’re here to help. Flippa does not charge buyers and by making an offer on Flippa you’ll get access to our post-sales support team.
1. Agreements & Contracts.
Connect with a US-based lawyer or purchase asset-specific template legal documents via Flippa Legal.
2. Conduct Due Diligence.
You can conduct this yourself, or use our new official verification and assessment service. We provide a deep analysis, identify hidden risks, and independently assess the value of the business. Packages start at $1,000. Learn More