A niche ecommerce store, developed as a side project, has achieved over $150,000 in revenue and is sustained with less than five hours of work per week. Operating on a drop ship model, the store maintains solid relationships with key manufacturers, yielding a 25% net profit margin. The owner has decided to sell due to time constraints related to family responsibilities and a full-time job, despite recognizing the store's considerable growth potential.
The store recently attained top search engine rankings for relevant product keywords, reaching these spots just after peak sales season. Although there has been a slight rank decline, the opportunity for quick recovery remains, particularly beneficial during peak demand months (May-August), which attract numerous buyers. The owner has numerous ideas for future growth that could potentially double current revenue levels and is willing to share these strategies with the next owner.
In the past year, the store's revenue hit $150,000, with an average monthly profit of $3,000. Strategies to increase profit margins include securing additional suppliers and manufacturers, which could drive immediate revenue growth.
The site receives around 33,000 page views and 7,000 unique visitors monthly. The traffic figures are considered understated due to minimal off-season marketing, as operations were essentially paused during these periods. With improved search rankings during peak seasons, traffic could exceed 800 daily visitors, maintaining a conversion rate of 1.3% and an average order value of $200.
Flippa’s platform is free for buyers. Here are our tips for first-time buyers:
Before making an offer
1. Look for verified sellers. Sellers should verify their email, phone, and government ID. When a seller has completed all verifications, we identify them with a checkmark like this:
2. Review financials. Financials are seller-provided inputs. Always ask for verified financials. Ask for a tax return or request access to their dashboard. if it’s an ecommerce store get a transaction report.
3. Review traffic. Sellers can grant you access to Google Analytics. Ask for read-only access to verify site traffic.
4. Schedule a call. Communication is key. The best way to find out more is to speak directly with the seller. For your protection, keep all communication within Flippa.
5. Make the offer on Flippa. We’re here to help. Flippa does not charge buyers and by making an offer on Flippa you’ll get access to our post-sales support team.
1. Agreements & Contracts.
Connect with a US-based lawyer or purchase asset-specific template legal documents via Flippa Legal.
2. Conduct Due Diligence.
You can conduct this yourself, or use our new official verification and assessment service. We provide a deep analysis, identify hidden risks, and independently assess the value of the business. Packages start at $1,000. Learn More