A high-quality football poster brand, established in London in 2023, is now up for sale. This business has successfully generated £160,000 in revenue since its inception, relying entirely on organic traffic. In its most recent fiscal year, it brought in £20,000, maintaining a strong profit margin of 42%. The brand has cultivated a vibrant, global community of over 80,000 followers on social media platforms such as Instagram and TikTok, boasting more than 50 million views.
The operation involves selling football-themed posters via a print-on-demand system integrated with Shopify. The print orders are fulfilled by a third-party platform that ships internationally. It is recommended that new owners dedicate approximately 10 hours a week to marketing on social media to sustain and potentially increase sales. While Photoshop is used for poster design, existing designs will be provided to the buyer during the transition.
Over the years, the brand has served 5,462 customers, fulfilling 4,377 orders, primarily from the UK and the US. Financial performance has waned slightly due to reduced focus as the current owner attended university, with a particularly busy sales period during Christmas. Despite this, the robust social media presence offers a solid base for potential growth, especially with an upcoming World Cup providing further opportunities.
The sale includes various assets, such as the domain, the online store, and social media accounts, along with one month of post-sale support to facilitate a smooth transition for the buyer. The prospective buyer is presented with a promising opportunity to invest in and grow this established brand.