For over 10-years Flippa has been helping a global network of online business owners, acquisition entrepreneurs, designers and developers to buy and sell sites, stores, apps and digital real estate. The type of business and the way these assets have been bought and sold has changed greatly and with that change, Flippa has had to evolve its platform.

Today, we announce yet another improvement, with the addition of our SEMrush integration and partnership. The partnership orientates beautifully to our mission: to enable the global digital economy to trade in a marketplace where buyers and sellers, investors, and the creators and makers of the world seek to realize value for every great passion project, side-hustle, eCommerce store, blog and digital service, all in one place.

SEMrush is a leading online visibility management and content marketing platform. It’s a prolific solution used by over 5 million marketers worldwide to gain insights and make better decisions and we are excited to partner with them. The SEMrush insights will now be available on Flippa listings.

As a marketplace, we not only aim to connect buyers and sellers, but we also aim to streamline the decision making and negotiation process. SEMrush insights will help buyers to get a better understanding of the asset, the assets marketing performance and opportunities for growth.

Look out for the SEMrush module on each Flippa listing. You’ll get instant access to:

  • Authority Score
  • Number of Referring Domains
  • Number of Backlinks
  • Total Number of keywords
  • Top Organic Keywords

Plus, we’re making available a premium insights report, for just US$10. The premium insights report covers an in-depth Traffic Analytics Review, Site Rank, Backlink Profile, Keyword Analysis, Referring Domains, and a Competitor Analysis. In all, over 150 data points are covered in each report, allowing for a comprehensive set of data.  

CEO, Blake Hutchison, commented on the partnership today:

This is a super exciting partnership for those that trade digital assets and small business owners looking to buy or sell. We’re working together to make analysis of digital properties – an ad-based site or an eCommerce business – more accessible. The integration is a result of direct feedback from our buying community who are looking for ways to analyze sites suitable for acquisition.

In addition to the listing integration, Flippa, along with SEMrush, will be running ongoing, customer-focused initiatives to gain a stronger understanding of how the insights can be used to not only make an informed purchase decision, but also to grow a site’s presence, visibility, and performance during the post-acquisition stage.

SEMrush Chief Revenue Officer, Del Humenik, also commented:

We are excited and proud to be partnering with Flippa and their users to provide comprehensive analytics to make better-informed decisions and acquisitions. Through this new venture, we look forward to working together to align strategy and data-driven insights to better serve a rapidly growing marketplace.

We look forward to your feedback and making buying and selling even more efficient moving forward.

Reach out at [email protected] if you would like to share your thoughts on the partnership with SEMrush.

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