The Value of SEO When Buying & Selling an Online Business

Masterminds: The value of SEO when buying & selling an online business.

Understanding SEO when buying and selling a business can help you realize the true value of a site, and how to increase its value.

In this Mastermind vide you’ll discover:

  • The top ways in which SEO can increase the value of your website
  • How SEO can grow revenue
  • How SEO can drive buyer interest
  • Identifying SEO opportunities for buyers
  • SEO red flags

We’re joined by four SEO experts to discuss the value of SEO when buying and selling an online business.

Flippa sees hundreds of new listings launched every week, as well as thousands of new buyers who value direct and organic traffic when assessing a business to acquire. Direct and organic traffic is one of the more complex things to build, so how can you do it?

In this Masterminds video we discuss how to generate organic traffic, how SEO can increase the value of your website, how this translates into revenue, what sellers need to focus on when preparing to sell, what buyers need to look out for, and much more!

Masterminds SEO Experts

2

Diana Richardson

Social Media & Community Manager | Semrush

Diana Richardson is the Social Media & Community Manager at Semrush, a widely used platform for SEO, PPC, SMM, and Keyword research. With over 15 years of experience Diana has a wealth of knowledge when it comes to SEO, PPC, Social and Email Marketing.

1

Nik Ranger

Senior Technical SEO Specialist | Dejan Marketing

Nik Ranger is an award winning Senior Technical SEO Specialist at Dejan Marketing and the head of SEO Collective Australia, an educational organisation for marketing teams that shares the latest in search trends, algorithm updates and transformative strategies. Winner of SEMrush best agency in Australia, APAC and at the Global Search Awards. Published in two books, SEO in 2022 by Majestic and SEO Trends 2022, According to 44 Experts by Search Engine Journal, brand ambassador for Rank Ranger and #87 of 202 Top SEO Experts You Should Be Following by Search Engine Journal.

3

Nick Brogden

Founder and SEO Lead | Earned Media

Nick is the Founder and SEO Lead at Earned Media. He’s a content optimisation and offsite SEO specialist who has guest lectured on the topic of content marketing at the University of Technology. Nick is a regular marketing expert for the Network 7 TV show Kochie Business Builder, part of the Entrepreneur Leadership Network, and is a respected author in the digital media industry.

4

Mike van der Heijden

Founder | Portal Ventures

Mike is a 17 year veteran of the digital marketing industry and is the founder at Portal Ventures, a hybrid SEO/Consultancy specialising in helping online marketplaces generate more revenue through effective and scalable search engine optimisation strategies.

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