An established web business, consisting of five financial blogs, is available for sale. This business boasts over $1,000 in monthly profit with approximately 17,000 unique visitors each month, while requiring just eight hours of maintenance monthly. The blogs focus on different financial topics, including financial advice for young adults, investment banking insights, dividend stocks, retirement planning, and stock market updates. Revenue is primarily generated through Google Adsense and advertising, with additional income from guest and sponsored posts.
One of the blogs also features a financial spreadsheet product, although sales have been inconsistent due to lack of optimization. The financial blogs have varying rankings across platforms such as Page Rank, Alexa, and domain authority, all deriving their traffic organically. The business includes a beneficial offer for the successful purchaser, providing access to a premium membership on a particular resource platform for online entrepreneurs, valued at $797.
Revenue has fluctuated over time, reaching as high as $2,660 in August 2012, and traffic metrics have shown steady engagement. The blogs are operated on WordPress, which facilitates easy article submissions, with options for rush postings that incur additional fees. The current owner acquired these sites in December 2011 and is selling them to focus on different market niches. Prospective buyers are invited to discuss the opportunity further and must meet certain criteria before bidding. The current portfolio also includes other auctions, but is open to negotiating with worthy buyers to ensure the sites go to the right individual.