SaaS Valuation Calculator: What’s Your SaaS Really Worth?

Instantly estimate your valuation using real growth, churn, and ARR: no forms required.

If you run a SaaS, you’ve probably tried to guess what it’s worth using back-of-the-envelope multiples or advice from other founders. Helpful, but not exactly precise.

This free calculator gives you a fast, data-driven estimate of your SaaS business’s value using your real numbers, not generic rules of thumb. Plug in your ARR, churn, growth, and profitability, and you’ll see what buyers might realistically pay in today’s market.

From there, you don’t have to figure things out alone.

Once you see your estimated valuation, you can speak directly with Flippa’s expert brokers for a deeper review, insight into current buyer demand, and practical recommendations on how to make your SaaS more attractive before you list. It’s fast, free, and often the most useful first step toward a thoughtful, well-planned exit.

How This SaaS Valuation Calculator Works

This tool is designed to give you a realistic starting point, not a random number. It starts with your annual profit and then adjusts based on a few signals buyers commonly look at:

• Recent growth (how the latest month compares to prior months)
• Business age and stability
• Revenue scale (which ARR band you fall into)
• Traffic volume (monthly unique sessions)

Behind the scenes, these inputs are blended into a single profit multiple. The result you see is your estimated valuation and the corresponding multiple.

You can treat this as a benchmark, a way to quickly sense-check your expectations before diving into a detailed valuation, buyer conversations, or a full sale process.