If you step into Austin Kickboxing Academy, you can find Ramon Van Meer intently exercising his Muay Thai skills in the ring. He’s poised, laid-back, and this practice of martial arts seeps into other aspects of his life.
The ring serves as a metaphor for his journey, one that began 12 years ago in Holland, ultimately leading to his entrepreneurship in the United States. And a large part of his journey is buying businesses on Flippa.
But it wasn’t always easy.
Back in Holland, at 15 years old, Ramon often found himself in a lot of trouble at school, resulting in constant expulsions.
“I’m very appreciative of where I’m at right now and what I’ve accomplished,” Ramon says. “Even though I’ve failed so many times, for some reason I always knew I’m going to make it. And I just never gave up. If you keep swinging, one day you’ll hit the ball.”
A Millionaire in the Making
And he hit the jackpot.
It started with forums. Ramon was constantly active online, reading and learning about non-traditional ways to make money. He was hungry for success — America proved to be the perfect place to take the leap to entrepreneurship.
That’s when he came across Flippa and quickly discovered a whole new asset class: the world of digital real estate. There was so many ways to break into the industry of buying, scaling, and selling digital businesses.
“There’s 3 different types of people. There’s builders, there’s optimizers, and there’s scalers,” says Ramon. “I like to focus on scaling because it’s easier to go from 1-10 versus 0-1. To give an example, the dog business that I currently have, it would have taken me over a year to get to the same point, if I didn’t buy it. ”
So far Ramon has sold a Content site for $90,000, and bought two other Content sites for a combined total of $100,000. Today, he has scaled his business to millions.
A Concrete Strategy
Like in the ring, entrepreneurship was strategic. It was about the art of balancing and asking the why. And sometimes that why proved to be overwhelming, and for Ramon, the ring served as a refuge where he could escape and recenter, and when time came to retreat to his entrepreneurial endeavors, he felt even stronger and fueled with determination.
“As an entrepreneur, it’s very hard to turn my brain off. I’m always thinking about business, or growing my business,” Ramon says. “But if you’re in a cage, you have to be present and you cannot think about business. It’s one of these few moments where I can really turn my brain off.”
Ramon spent hours reading stories of people who started their business, how much revenue their asset generated, and what worked and didn’t. It was about understanding how to perfect his craft.
He quickly learned how to grasp this dance, strategically placing one foot in front of the other, pivoting when necessary, scaling as he saw fit.
For him, Flippa was synonymous with speed. It fit into his entrepreneurial strategy because he found that he could save time by scaling a website that already had an established product.
“In business, it’s not about planning too much, but learning how to roll with the punches,” says Ramon.
“In business, it’s not about planning too much, but learning how to roll with the punches.”— Ramon Van Meer
One day, Facebook ads could make up the majority of a website’s revenue, and the next, a Facebook update could cause these same ads to halt its money-making machine. These were the punches and the strategy was the pivot.
“Flippa has actually changed my life. It allowed me to start small and get my feet wet. I was able to slowly grow and sell the business I bought on Flippa,” says Ramon.
It took Ramon twenty years to finally hit the ball, but eventually he hit a home run.
This is his story.
Inspired by this story? Read up on others who have successfully bought and sold their businesses here.
If you’re ready to sell, check out our First Time Seller’s Guide.
Like this buyer you too can master proper buyer and seller communications etiquette. We’ll show you how to that here.