About the business
Tell us a little about yourself. What’s your background? How did you start the business?
I am an Entrepreneur, and continuously research and start different projects. A few years back our team developed a tool to find trending topics from different countries. We applied the topics from that tool to create blogs. Fordmemes.com was one of your first projects where we utilized these trending topics, in this case, it was from Germany.
As an eCommerce business, where are your products made?
We have a team located in Faisalabad, Pakistan.
What can you tell us about your Customer Lifetime Value (CLV) and Customer Acquisition Cost (CAC)
CLV is not calculated while CAC is zero because our traffic model is based on Organic Search Engine Traffic.
How have you marketed the product and where are your customers originating from?
We don’t do any sort of marketing, users are mostly from Germany.
Is the asset on your listing owner-operated, how much time does it take to run the business, who else is needed on the team, and what is automated?
Yes, we currently own and operate the blog. We have a dedicated team of writers, this blog is handled by one of the writers and consumes around 3 – 4 hours of work daily.
What does someone need to do to continue operating the business in its current form?
They will need a dedicated writer, we can also provide service to continue the current blog writer at a reasonable price.
Growing the business
Can you list a few opportunities for a potential new owner to continue growing the business?
The biggest upside in this business is that it is posting a growth of around %10 – 15 revenue growth every month. You don’t normally see a lot of opportunities posting such growth. You can additionally employ email marketing, and proper social media promotion to increase return visitors and further bump in revenue.
What has been the evolution of this asset since its launch?
The posting and finding topics for this blog hasn’t changed much. But we recently started paying attention to off-site SEO, especially removing spam backlinks as we were seeing a lot of them lately.
How does this business make money? What are the current revenue streams?
The blog generates revenue from display ads, currently, we have employed Google Adsense and Optad360 ad network.
What marketing channels are most profitable for the business?
We are not doing any marketing only relying on organic search engine traffic.
How does the business currently acquire customers and what is your breakdown for marketing costs?
No marketing costs for the current business model.
How big is your current team? How many people does it take to run this business?
One person will be enough to post content and update social media sites.
What’s the reason for selling your business on Flippa?
I want immediate funds for another project which is dear to me.