Tell us a little about yourself. What’s your background? How did you start the business?
My name is Tim, I’m 25 years old & I’m from Germany. I started the business in 2017 because I always wrote job applications for my friends and family so I thought this might be a struggle for a lot of other people, too. I did marketing and Webdesign before so I could use this knowledge to start.
As an e-Commerce business, where are your products made?
We have services. Our employees are in Germany. As a SaaS business, what can you tell us about your Customer Lifetime Value (CLV) and Customer Acquisition Cost (CAC)Customers mostly book more times. Once, if they got the job and want to get another new job like 1-2 years later. Also, many customers book again – then for friends or family members.
We have many customers via Google Ads but also a lot via SEO. Our blog is big.
How have you marketed the product and where are your customers originating from?
Our customers are mainly from Germany, Switzerland and Austria.
We mainly use Online ads like Google, Facebook and Instagram as well as SEO traffic.
Is the asset on your listing owner-operated, how much time does it take to run the business, who else is needed on the team, and what is automated?
Yes, it is owner-operated. It takes about 3-4 hours/day for customer support. We have a worker doing this. Also, we need people who write the application. Therefore we also have workers. The booking process is automated.
What does someone need to do to continue operating the business in its current form?
Not much: Actually a mobile phone, a laptop and internet as well as some Webdesign knowledge and fun in contact with customers.
Can you list a few opportunities for a potential new owner to continue growing the business?
More SEO power and maybe you could go international.
What has been the evolution of this asset since its launch?
We had a great development.
Our blog grows day to day, we built one page on this website just for the customers from Switzerland.
How does this business make money? What are the current revenue streams?
People book their professional CVs, cover letters, motivational letters etc. and we write these things.What marketing channels are most profitable for the business?
Google Ads
Facebook Ads
Instagram Ads
Maybe TikTok?! (Idea for another owner)
E-Mail Marketing
SEO
How does the business currently acquire customers and what is your breakdown for marketing costs?
Google Ads
Facebook Ads
Instagram Ads
Maybe TikTok?! (Idea for another owner)
E-Mail Marketing
SEO
About 30€/customer
How big is your current team? How many people does it take to run this business?
Owner + 5 women.What’s the reason for selling your business on Flippa?
I want to start new projects and I love my business but I just want to move on and do something new, create something new and develop myself further.
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