Featured Listing: CONFIDENTIAL

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Tell us a little about yourself. What’s your background? How did you start the business?

We are successful entrepreneurs who love the game of Cornhole and love the Competitive aspect of it. With the American Cornhole Organization and the American Cornhole League blowing up over 350% in 1 year, we knew it was a solid market to tap into after the proper due diligence. We launched the Company in 2021, put 24/7 days/weeks into it. Went Boots on the Ground and grew the brand to become one of the leading brands in the industry. We Sponsored the ACO World Championships with Bud Light and took off after that. And after doing this, we revamped the business to where we no longer have to have boots on the ground and can now operate the business comfortably from home. It’s a huge success, we received our investment back plus more… and now we want someone else to have the amazing opportunity to take the company to the next level.

As an e-Commerce business, where are your products made?

Our products are made in the U.S.A

How have you marketed the product and where are your customers originating from?

We have put over $45,000 in marketing. We have marketed all over the United States, to the point where we have JUST started receiving inquiries from Canada. We are the #1 Brand in the American Cornhole Organization (The ACO), Sponsored the World Championships with Budlight, and will be amongst the top 10 Brands in the American Cornhole League (The ACL), this upcoming season.

Is the asset on your listing owner-operated, how much time does it take to run the business, who else is needed on the team, and what is automated?

Yes, it is owner-operated, but can also be delegated to someone else if you want. The business makes more than enough to where you can pay them a salary and still make fantastic money. And that is at its current status. Next Year the profit and expansion will both grow over 200%.
We initially worked on the business 24/7 for a year. But for the past 6 months, we have been working comfortably from home and the new business owner can as well.

What does someone need to do to continue operating the business in its current form?

The transition of the business is simple, and we have made it so the new owner can take everything over smoothly.
We are even willing to fly to the new owner, or they can fly to us. Or it can be done Virtually.
Just like any business, you will have to be shown what to do, and we will be there for 30 days to make sure everything is done to the T.

Can you list a few opportunities for a potential new owner to continue growing the business?

As of now, there are so many opportunities for growth it is ridiculous.
We just started pushing on Shopify, so you will see major growth there. We put thousands of dollars into SEO just about 1 month ago, so the organic growth is going to be great.
We do not have an Amazon, eBay or any other digital store, so doing this will make a huge difference. But truly, this next year, when ACL is Stamped and Approved, sales will increase over 200% by going to the American Cornhole League from the American Cornhole Organization (The ACO). The market is over 10x larger.

What has been the evolution of this asset since its launch?

The Company has grown RAPIDLY. It went from a starter company and starter brand to the #1 Company and #1 Brand of the entire American Cornhole Organization (The ACO). And we are getting asked by MANY on a weekly basis when we will join the American Cornhole League (The ACL) because players from all across the United States love our Bags and are itching to throw them in the ACL.

How does this business make money? What are the current revenue streams?

We sell Professional Cornhole Bags in the Professional Cornhole Industry with a $60-$85 profit from each, in the American Cornhole Organization (The ACO), and The American Cornhole League (The ACL), as well as Merch and Gear.

What marketing channels are most profitable for the business?

As of now, we established the Brand so well, that it is doing everything Organically almost, but we’d say Facebook. We will get a lot more sales if we opened an Amazon Store, eBay Store, Facebook Shop and create other Social media. With what we have, and where we are, we are still generating over 6 figures profit like this.

How does the business currently acquire customers and what is your breakdown for marketing costs?

We generate Customers Automatically, by being one of the Exclusive Bag Companies for the American Cornhole Organization. And will Generate over 200%+ of the sales and those Customers this upcoming season, because we will exclusively be providing bags for the American Cornhole League.
Our costs at first were a lot. We put about $100,000 dollars in the company to get it going and to become an established and major brand in the Sports Industry.
Those costs have been made back for us, and now we really only pay professional cornhole players that have a big following, randomly to promote our brand. Whatever they use automatically sells to the rest of the industry.
We’d say, maybe $500-$1,000/month on marketing… sometimes we skip a month and just do a giveaway that costs us maybe $100.

How big is your current team? How many people does it take to run this business?

In the beginning, it took 2 of us, 24/7, along with travelling all across the United States weekly to operate the company. For the past 6 months, we have been smooth sailing and only 1 of us has been operating the company from home.

What’s the reason for selling your business on Flippa?

We priced this business to sell.
We made our investment back x2 in less than 1 year.
We did everything for this to be a successful brand and professional sports company, that will no matter what, be successful in the Cornhole Industry, and for the new owner to take this over, instantly grow with it and take it to another level this upcoming season.
One of us owns the largest contracting business in a particular state, and that needs his focus back and the other needs to focus on getting certified to homeschool his kids, and wants the year to give that full attention.

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