About the business
Tell us a little about yourself. What’s your background? How did you start the business?
I started this business with the purpose of helping editors finish their projects much faster by using pre-made templates for the most popular video editing programs such as Final Cut Pro, Adobe Premiere Pro and DaVinci Resolve. We provide the plugins so you can add more creativeness to your videos and finish the video on time.
As an eCommerce business, where are your products made?
Our products were all made by us. We made the plugins and also made the promos. We also welcome any creator who wants to join our platform to sell their products and make some extra profit.
What can you tell us about your Customer Lifetime Value (CLV) and Customer Acquisition Cost (CAC)
CAC = $16.9
How have you marketed the product and where are your customers originating from?
Facebook Ads, Google Ads, SEO.
Is the asset on your listing owner-operated, how much time does it take to run the business, who else is needed on the team, and what is automated?
Everything is completely automated. All you have to do is handle customer support (we have a live chat service connected to the website) and market the products.
What does someone need to do to continue operating the business in its current form?
You can easily pick it up. We will transfer access to you for customer support (we are currently using the Tidio platform for live support) you can set up a different account as well. Regarding marketing and setting up the ads: We also provide you with training on how we exactly market the videos as well as promos we already made with Facebook ads.
Growing the business
Can you list a few opportunities for a potential new owner to continue growing the business?
We slowly started turning the website into a subscription-based business. We have over 90 + people on subscription plan paying $199.99 yearly & 24.999 monthly. The opportunity is endless to grow.
What has been the evolution of this asset since its launch?
We started with only 1 product & 1 promo since 2018 since then we have built a customer base with over 40,000 + editors & 10,000 + plugins & promos. This is a very hard industry to get into but when you already have the plugins & promos ready for you which we will provide it is easier to pick it up.
How does this business make money? What are the current revenue streams?
Subscription & One Time Purchase.
What marketing channels are most profitable for the business?
Facebook Ads, Google Ads, SEO. If you can just do good on one of those the business would do great.
How does the business currently acquire customers and what is your breakdown for marketing costs?
Targeted ad campaigns to Filmmakers, YouTubers, Content Creators, Video Editors.
How big is your current team? How many people does it take to run this business?
Since the business is 99% automated you just need to have a customer support agent or someone who replies to emails, live chat (if you would like to continue using it) and you are all set.
What’s the reason for selling your business on Flippa?
I want to exit to pursue other business ventures. I’ve worked hard on building this website from the scratch and will be happy to transfer business to a results-driven person like myself.