Featured Listing: 9-year-old Air Purifier, Salt Lamp, and Ionizer Site

About the business

Tell us a little about yourself. What’s your background? How did you start the business?

Have a background in news media. Started freelance writing. Saw how successful my articles were and decided to create my own content/affiliate websites.

As an eCommerce business, where are your products made?

Website is content/affiliate.

How have you marketed the product and where are your customers originating from?

Website visitors are primarily from the USA.

Is the asset on your listing owner-operated, how much time does it take to run the business, who else is needed on the team, and what is automated?

The time needed is minimal if maintained at the current level. Just an hour or less every few weeks to check affiliate links. Publishing new articles to improve the website would take more time.

What does someone need to do to continue operating the business in its current form?

Simply change affiliate links to new owner id. Check Amazon links every few weeks.

Growing the business

Can you list a few opportunities for a potential new owner to continue growing the business?

Reviews of individual high-end products with good commissions are an obvious opening for more content. There’s a large supply of these on Amazon. There are also a lot of best articles that can be done. The last 2 articles I wrote for the site were these and they have been good earners.

I have a long list of relevant keywords and article ideas I’d be happy to share with the new owner if wanted (basic text, nothing fancy). Also, have a list of lower DR competitors to put into Ahrefs for keywords and article ideas I can share. Additionally, I can send a list of all the Amazon links on the site which make them easy to check.

What has been the evolution of this asset since its launch?

This is a focused niche and the site has always done well in it due to the high quality of the content. This led to many natural high DR backlinks and higher rankings due to links and a long time on site.

How does this business make money? What are the current revenue streams?

Earns with Amazon and other affiliates + Adsense – $7,459 in last 12 months. Specific details in the long description + screenshots uploaded end of the listing.

What marketing channels are most profitable for the business?

The website is almost 100% natural search engine traffic.

How does the business currently acquire customers and what is your breakdown for marketing costs?

The vast majority come from high Google rankings. Some from bing/yahoo/duckduckgo. There are no marketing costs.

How big is your current team? How many people does it take to run this business?

Just myself. I have written all the articles and maintained the website. There’s no need for a team with this unless used for writing new articles.

What’s the reason for selling your business on Flippa?

I don’t have the time to work on and improve the site as it deserves. I Am focused on other projects. Best to let a new owner develop it. Would be especially beneficial for someone who understands how to build links and grow the site. I have done no link building, yet the site still has many high DR backlinks acquired naturally (please see long description for details).

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