Max founded xamsor.com and now builds his Content Audit tool to help analyze, recover, and grow organic traffic on small business websites. Prior career includes SVP of Marketing at Semrush - the world’s most known SEO software and e-commerce director for a brick-and-mortar retailer where he built a $60M+ online business from scratch in 6 years. With a passion for SEO and content, Max loves to dig into data and write about his findings.