32 Acquisitions in the Consumer industry - Flippa
Company acquisitions in the Consumer industry always make headlines! Especially since related startups and technology companies have become very popular with private equity firms, strategic buyers and even family offices.
In this blog post, we are taking a closer look at 30 acquisitions that took place in the Consumer industry.
Inflection AI (talent/license) acquired by Microsoft (acqui‑hire + license)
Details about the transaction:
Acquisition amount: $650,000,000
Announcement: March 19 2024
Details about the company:
AI startup behind the Pi assistant; Microsoft licensed tech and hired key team members to bolster Copilot and Azure AI.
Headquarter:
Where to find them: Website
Industry: Artificial Intelligence, Conversational AI, Consumer Software
Details about the buyer:
Visma offers services and company software for administration and accountancy.
Headquarter:
Where to find them: Website
Character.AI acquired by Google (licensing & talent deal)
Details about the transaction:
Acquisition amount: $2,700,000,000
Announcement: August 2 2024
Details about the company:
"Consumer generative‑AI chat platform for role‑play and entertainment with custom character bots. Licensed core LLM tech while co‑founders and staff joined Google."
Headquarter:
Where to find them: Website
Industry: Generative AI, Conversational AI, Consumer Software
Details about the buyer:
Visma offers services and company software for administration and accountancy.
Headquarter:
Where to find them: Website
Acenzia acquired by Novo Healthnet
Details about the transaction:
Acquisition amount: $14,884,039
Announcement: 3 June 2021
Details about the company:
Acenzia is a company that creates and manufactures cutting-edge natural health products.
Headquarter:
Where to find them: Website
Industry: Consumer Goods, Drones, Fitness, Food and Beverage, Health Care, Manufacturing
Details about the buyer:
Visma offers services and company software for administration and accountancy.
Headquarter:
Where to find them: Website
BBlunt acquired by Mamaearth
Details about the transaction:
Acquisition amount: $17,836,935
Announcement: 14 February 2022
Details about the company:
Hair dyes, shampoos, conditioners, style aids, serums, dry shampoos, and temporary hair colors are among the goods offered by BBlunt.
Headquarter:
Where to find them: Website
Industry: Consumer Goods, Fitness, Health Care, Wellness
Details about the buyer:
Visma offers services and company software for administration and accountancy.
Headquarter:
Where to find them: Website
Billi UK acquired by Strix Group Plc
Details about the transaction:
Acquisition amount: $43,153,523
Announcement: 5 October 2022
Details about the company:
Billi specializes in producing water filtration devices that use less energy.
Headquarter:
Where to find them: Website
Industry: Consumer Electronics, Electronics, Manufacturing, Water, Water Purification
Details about the buyer:
Visma offers services and company software for administration and accountancy.
Headquarter:
Where to find them: Website
Making It Easy to Sell Online Businesses
Flippa provides owners and investors with the tools and expertise to sell.
400,000+ Weekly Active Buyers
15 In-house Brokers and 120 Broker Partners
Negotiate and Receive Offers Fast
Integrated Legal, Insurance and Payments
Cryo Pur acquired by Française de l'Energie
Details about the transaction:
Acquisition amount: $2,698,575
Announcement: 19 April 2022
Details about the company:
A system for liquefying and purifying biomethane is produced and sold by Cryo Pur.
Headquarter:
Where to find them: Website
Industry: Agriculture, Consumer Electronics, Environmental Engineering, Manufacturing
Details about the buyer:
Visma offers services and company software for administration and accountancy.
Headquarter:
Where to find them: Website
Epigeum acquired by Oxford University Press
Details about the transaction:
Acquisition amount: $16,300,000
Announcement: 1 May 2015
Details about the company:
Epigeum is a provider of outstanding online courses intended to assist institutions in changing their primary operations.
Headquarter:
Where to find them: Website
Industry: Consumer, E-Learning, Education, Internet
Details about the buyer:
Visma offers services and company software for administration and accountancy.
Headquarter:
Where to find them: Website
Encompass Supply Chain Solutions, Inc. acquired by Comvest Partners
Details about the transaction:
Acquisition amount: $32,700,000
Announcement: 23 December 2019
Details about the company:
Consumer electronics company Encompass Supply Chain Solutions offers board repair and reverse logistics services.
Headquarter:
Where to find them: Website
Industry: Consumer Electronics, Logistics
Details about the buyer:
Visma offers services and company software for administration and accountancy.
Headquarter:
Where to find them: Website
FIBARO acquired by Nice S p A
Details about the transaction:
Acquisition amount: $73,000,000
Announcement: 13 July 2018
Details about the company:
The top building automation product on the market is the FIBARO system.
Headquarter:
Where to find them: Website
Industry: Consumer, Industrial Automation
Details about the buyer:
Visma offers services and company software for administration and accountancy.
Headquarter:
Where to find them: Website
Forever 21 India acquired by Aditya Birla Fashion and Retail
Details about the transaction:
Acquisition amount: $26,000,000
Announcement: 6 July 2016
Details about the company:
The newest styles are available at Forever 21 India for both men and women.
Headquarter:
Where to find them: Website
Industry: Consumer Goods, E-Commerce, Fashion, Textiles
Details about the buyer:
Visma offers services and company software for administration and accountancy.
Headquarter:
Where to find them: Website
Making It Easy to Sell Online Businesses
Flippa provides owners and investors with the tools and expertise to sell.
400,000+ Weekly Active Buyers
15 In-house Brokers and 120 Broker Partners
Negotiate and Receive Offers Fast
Integrated Legal, Insurance and Payments
Inkbox acquired by BIC
Details about the transaction:
Acquisition amount: $65,000,000
Announcement: 18 January 2022
Details about the company:
Customers may get the appearance and sensation of a traditional tattoo for two weeks thanks to inkbox.
Headquarter:
Where to find them: Website
Industry: Consumer, Fashion, Lifestyle
Details about the buyer:
Visma offers services and company software for administration and accountancy.
Headquarter:
Where to find them: Website
James Dewhurst acquired by AAC Capital Partners
Details about the transaction:
Acquisition amount: $82,687,094
Announcement: 8 April 2008
Details about the company:
A textile firm called James Dewhurst creates high-performance designed reinforcing textiles to guarantee peak performance.
Headquarter:
Where to find them: Website
Industry: Consumer Goods, Industrial Manufacturing, Manufacturing, Textiles
Details about the buyer:
Visma offers services and company software for administration and accountancy.
Headquarter:
Where to find them: Website
Maker & Son acquired by Inc & Co Group
Details about the transaction:
Acquisition amount: $3,647,851
Announcement: 4 August 2022
Details about the company:
High quality, digitally native, luxury furniture brand Maker & Son produces items that are entirely constructed of natural materials.
Headquarter:
Where to find them: Website
Industry: Consumer, Furniture
Details about the buyer:
Visma offers services and company software for administration and accountancy.
Headquarter:
Where to find them: Website
NanoAvionics acquired by Kongsberg Defence & Aerospace
Details about the transaction:
Acquisition amount: $66,668,992
Announcement: 5 July 2022
Details about the company:
There are now five offices for NanoAvionics, a smallsat bus maker and mission integrator, in the US, the UK, and LT.
Headquarter:
Where to find them: Website
Industry: Aerospace, Communication Hardware, Consumer Electronics, Electronics, Hardware, Industrial Engineering, Internet of Things, Manufacturing, Satellite Communication
Details about the buyer:
Visma offers services and company software for administration and accountancy.
Headquarter:
Where to find them: Website
MUA acquired by istyle
Details about the transaction:
Acquisition amount: $9,000,000
Announcement: 5 June 2017
Details about the company:
MakeupAlley (MUA) began as a small group of passionate beauty lovers in 1999.
Headquarter:
Where to find them: Website
Industry: Beauty, Communities, Consumer Goods, E-Commerce, Information Services, Social Media
Details about the buyer:
Visma offers services and company software for administration and accountancy.
Headquarter:
Where to find them: Website
Making It Easy to Sell Online Businesses
Flippa provides owners and investors with the tools and expertise to sell.
400,000+ Weekly Active Buyers
15 In-house Brokers and 120 Broker Partners
Negotiate and Receive Offers Fast
Integrated Legal, Insurance and Payments
NOBOT acquired by mediba
Details about the transaction:
Acquisition amount: $19,287,028
Announcement: 28 July 2011
Details about the company:
AdMaker, a platform for mobile application advertising, is a solution that NOBOT offers for mobile advertising.
Headquarter:
Where to find them: Website
Industry: Advertising, Advertising Platforms, Android, Consumer Electronics, iOS, Mobile
Details about the buyer:
Visma offers services and company software for administration and accountancy.
Headquarter:
Where to find them: Website
NuLeaf Naturals acquired by High Tide
Details about the transaction:
Acquisition amount: $31,240,000
Announcement: 22 November 2021
Details about the company:
We are enthusiastic in assisting people in living happier, healthier lives here at NuLeaf Naturals.
Headquarter:
Where to find them: Website
Industry: Cannabis, Consumer Goods, Organic
Details about the buyer:
Visma offers services and company software for administration and accountancy.
Headquarter:
Where to find them: Website
Oneflare acquired by Airtasker
Details about the transaction:
Acquisition amount: $9,800,000
Announcement: 4 May 2022
Details about the company:
Oneflare is a brand-new web business that links clients with suppliers of home services.
Headquarter:
Where to find them: Website
Industry: Advertising, Consumer, Home Services, Local, Small and Medium Businesses
Details about the buyer:
Visma offers services and company software for administration and accountancy.
Headquarter:
Where to find them: Website
Plus Products acquired by Glass House Brands
Details about the transaction:
Acquisition amount: $25,600,000
Announcement: 20 December 2021
Details about the company:
Gummies containing dosed CBD and no THC are produced by Plus Products and delivered to clients' doors.
Headquarter:
Where to find them: Website
Industry: Cannabis, Consumer Goods, Food and Beverage, Manufacturing, Product Search
Details about the buyer:
Visma offers services and company software for administration and accountancy.
Headquarter:
Where to find them: Website
Quidd acquired by Animoca Brands
Details about the transaction:
Acquisition amount: $8,000,000
Announcement: 8 August 2019
Details about the company:
The marketplace for purchasing and selling digital collectibles is called Quidd. More than 2.1 billion assets have been issued. supported by Sequoia
Headquarter:
Where to find them: Website
Industry: Consumer Software, E-Commerce, iOS, Marketplace, Mobile Apps
Details about the buyer:
Visma offers services and company software for administration and accountancy.
Headquarter:
Where to find them: Website
Making It Easy to Sell Online Businesses
Flippa provides owners and investors with the tools and expertise to sell.
400,000+ Weekly Active Buyers
15 In-house Brokers and 120 Broker Partners
Negotiate and Receive Offers Fast
Integrated Legal, Insurance and Payments
Radiant Pools acquired by Latham Pool Products
Details about the transaction:
Acquisition amount: $90,000,000
Announcement: 30 November 2021
Details about the company:
The market leader in vinyl liners for aluminum pools that may be installed in-ground or partially in-ground is Radiant Pools.
Headquarter:
Where to find them: Website
Industry: Consumer Goods, Manufacturing, Swimming
Details about the buyer:
Visma offers services and company software for administration and accountancy.
Headquarter:
Where to find them: Website
Retail Express (Acquired by Maropost) acquired by Maropost
Details about the transaction:
Acquisition amount: $40,006,497
Announcement: 18 January 2022
Details about the company:
The most popular cloud retail software is called Retail Express.
Headquarter:
Where to find them: Website
Industry: Consumer Electronics, Information Technology, Point of Sale, Retail, Retail Technology, Software
Details about the buyer:
Visma offers services and company software for administration and accountancy.
Headquarter:
Where to find them: Website
Saankhya Labs acquired by Tejas Networks India
Details about the transaction:
Acquisition amount: $37,458,387
Announcement: 1 March 2022
Details about the company:
Bangalore, India-based Saankhya Labs is a privately held Fabless semiconductor firm.
Headquarter:
Where to find them: Website
Industry: Consumer Electronics, Electronics, Software
Details about the buyer:
Visma offers services and company software for administration and accountancy.
Headquarter:
Where to find them: Website
SectorQube acquired by Open App
Details about the transaction:
Acquisition amount: $2,325,519
Announcement: 5 May 2022
Details about the company:
SectorQube offers a comprehensive range of IT services, corporate solutions, consulting, and consumer electronics.
Headquarter:
Where to find them: Website
Industry: Consulting, Consumer Electronics, Embedded Systems, Hardware, Information Technology, Software
Details about the buyer:
Visma offers services and company software for administration and accountancy.
Headquarter:
Where to find them: Website
Shepherd Gourmet Dairy acquired by Saputo Inc.
Details about the transaction:
Acquisition amount: $100,000,000
Announcement: 23 May 2018
Details about the company:
The cheese and yogurt manufacturing plant of Shepherd Gourmet Dairy is completely contemporary.
Headquarter:
Where to find them: Website
Industry: Consumer Goods
Details about the buyer:
Visma offers services and company software for administration and accountancy.
Headquarter:
Where to find them: Website
Making It Easy to Sell Online Businesses
Flippa provides owners and investors with the tools and expertise to sell.
400,000+ Weekly Active Buyers
15 In-house Brokers and 120 Broker Partners
Negotiate and Receive Offers Fast
Integrated Legal, Insurance and Payments
Société Française de Garantie acquired by Homeserve
Details about the transaction:
Acquisition amount: $38,187,555
Announcement: 26 May 2009
Details about the company:
The Société Française de Garantie provides after-sale technical appliances and warranty extensions.
Headquarter:
Where to find them: Website
Industry: Consumer Electronics, Retail, Sales
Details about the buyer:
Visma offers services and company software for administration and accountancy.
Headquarter:
Where to find them: Website
Strawbees acquired by Albert
Details about the transaction:
Acquisition amount: $5,811,148
Announcement: 19 December 2022
Details about the company:
A popular prototype toy for creators of all ages is strawbees.
Headquarter:
Where to find them: Website
Industry: Consumer Goods, Education, Software
Details about the buyer:
Visma offers services and company software for administration and accountancy.
Headquarter:
Where to find them: Website
TABS Analytics acquired by Blacksmith Applications
Details about the transaction:
Acquisition amount: $70,000,000
Announcement: 1 December 2020
Details about the company:
A technology-enabled analytics company is TABS Analytics.
Headquarter:
Where to find them: Website
Industry: Analytics, Consumer Goods, Marketing, Retail Technology
Details about the buyer:
Visma offers services and company software for administration and accountancy.
Headquarter:
Where to find them: Website
Tritek Solutions acquired by Perficient
Details about the transaction:
Acquisition amount: $19,000,000
Announcement: 2 May 2013
Details about the company:
Manufacturers' representative Tritek Solutions has locations in Northern and Southern California.
Headquarter:
Where to find them: Website
Industry: Consulting, Consumer Electronics, Information Technology, Manufacturing
Details about the buyer:
Visma offers services and company software for administration and accountancy.
Headquarter:
Where to find them: Website
VIP Electronic Cigarette acquired by Victory Electronic Cigarettes
Details about the transaction:
Acquisition amount: $50,473,271
Announcement: 22 April 2014
Details about the company:
VIP E-cig provides a practical substitute for tobacco use.
Headquarter:
Where to find them: Website
Industry: Consumer Electronics
Details about the buyer:
Visma offers services and company software for administration and accountancy.
Headquarter:
Where to find them: Website
Making It Easy to Sell Online Businesses
Flippa provides owners and investors with the tools and expertise to sell.
400,000+ Weekly Active Buyers
15 In-house Brokers and 120 Broker Partners
Negotiate and Receive Offers Fast
Integrated Legal, Insurance and Payments
Warhorse Studios acquired by Koch Media
Details about the transaction:
Acquisition amount: $37,401,455
Announcement: 13 February 2019
Details about the company:
A group of seasoned professionals founded the video game production business Warhorse Studios.
Headquarter:
Where to find them: Website
Industry: Consumer Electronics, Software
Details about the buyer:
Visma offers services and company software for administration and accountancy.
Headquarter:
Where to find them: Website
Westlock Controls acquired by Crane Co
Details about the transaction:
Acquisition amount: $40,000,000
Announcement: 1 May 2017
Details about the company:
Switchboxes are manufactured and sold by Westlock Controls.
Headquarter:
Where to find them: Website
Industry: Consumer Electronics, Manufacturing
Details about the buyer:
Visma offers services and company software for administration and accountancy.
Headquarter:
Where to find them: Website
Ray is the VP of Sales at Flippa and has a passion for helping buyers find their dream digital asset, and helping sellers find a successful pathway to exit. Ray is motivated to create a more intuitive way to buy and sell online businesses, with success in managing multi-million dollar deals.
