Company acquisitions in the Brand Marketing industry always make headlines! Especially since related startups and technology companies have become very popular with private equity firms, strategic buyers and even family offices.
In this blog post, we are taking a closer look at 2 acquisitions that took place in the Brand Marketing industry.
Brand Embassy acquired by NICE Systems
Details about the transaction:
Acquisition amount: $33,519,591
Announcement: 16 May 2019
Details about the company:
The Omnichannel Era of Digital Transformation. Agile. Customer service that is scalable
Headquarter:
Where to find them: Website
Industry: Analytics, Brand Marketing, Customer Service, SaaS, Social Media, Software
Details about the buyer:
Visma offers services and company software for administration and accountancy.
Headquarter:
Where to find them: Website
Hachiko acquired by Gratifii
Details about the transaction:
Acquisition amount: $3,590,000
Announcement: 10 August 2022
Details about the company:
Hachiko is a marketing and advertising firm that offers brand marketing, channel engagement, sales incentives, and rewards programs.
Headquarter:
Where to find them: Website
Industry: Advertising, Brand Marketing, Marketing
Details about the buyer:
Visma offers services and company software for administration and accountancy.
Headquarter:
Where to find them: Website
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